Advertising

Meta's Starfire Kylie Edition campaign.

25 Jun 2026 12:04 PM

Meta turns everyday moments into smart experiences through Kylie Jenner's eyes

The campaign comprises three ad films to spotlight Meta's Starfire Kylie Edition.

Pooja Manek

25 Jun 2026 6:08 AM

Cannes Lions 2026: ‘The work here fills my heart with hope for our industry'

The author shared lessons from judging the world's best outdoor work at Cannes Lions.

Day three of Dalbir's diary at Cannes

25 Jun 2026 4:21 AM

Producer's Diary by Dalbir Singh: Cannes Lions day three

A familiar story for the industry at Cannes this year.

From left: Rei Inamoto, Judy John and David Lee

25 Jun 2026 3:17 AM

Cannes Lions 2026 : 'Most brands start an in-house agency for the wrong reasons'

Day three of the festival hosted a debate around if brands build in-house capabilities or rely on agency partners?

Priyanka Chopra Jonas

24 Jun 2026 8:13 PM

Cannes Lions 2026: 'I've always wanted to be authentic to myself in everything I do'

Priyanka Chopra Jonas took to the stage to talk on originality, reinvention and why emotional connection travels farther than cultural borders.

Shriya Sista

24 Jun 2026 6:00 PM

Cannes Lions 2026: The French dispatch - day two

The author writes about her second day at the festival during which she met people she had only known through case studies and credits.

Ten campaigns were recognised across four categories: Hindi-speaking markets, non-Hindi-speaking markets, Digital, and Bharat Connect.

24 Jun 2026 4:31 PM

Cadbury Dairy Milk, KitKat and Tata Salt top Kantar's most effective ads list for 2025

Analysis of more than 1,500 Indian ads finds campaigns rooted in culture, human truths and storytelling deliver the strongest impact.

Dept's 'Secret Garden'

24 Jun 2026 3:27 PM

Cannes Lions 2026: Live action from day three

Day three of the festival sees a separate 'Lions Sports' event happening at the Carlton, and a talk featuring Priyanka Chopra.

Avishek Ghosh

24 Jun 2026 3:24 PM

Cannes Lions 2026: Lions, light, and a little madness

The author chronicles his first Cannes Lions experience through the eyes of a filmmaker discovering it's magic, lessons and possibilities.

The shortlist count is down by 68% for India.

24 Jun 2026 12:42 PM

Cannes Lions 2026: Mantra Social Service and Shikshalokam earns a shortlist

India's shortlist tally for this year's festival is 24.

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