Digital
Meta gives alcohol and gambling brands the green signal
The Indian government is yet to issue an official statement regarding Meta’s policy change.
Super League Kerala assigns its creative and media duties to Interactive Avenues
No multi-agency pitch was involved for this account win and will be handled by Interactive Avenues' Mumbai office.
Gen Z follows constructive chaos, fan authority, empathetic tech and a soft feminist revolution
Virtue Worldwide's study aims to decode Gen Z for brands and marketers.
'Brand safety' top concern for 60% of advertisers and agencies: Warc report
The 'Future of Programmatic 2024' report explores key trends and topics set to shape programmatic advertising over the next 12 months.
DealShare assigns digital marketing to Social Panga
The account was won post a multi-agency pitch and will be handled by Social Panga's Gurugram office.
Sumera Dewan joins FCB Kinnect
Moves from Punt Creative, where she was president.
Greenply assigns digital mandate to Tonic Worldwide
The account was won post a multi-agency pitch and will be handled by Tonic Worldwide's Mumbai office.
Elon Musk is at war with advertisers (again!)
Files an antitrust lawsuit against several advertiser associations and their members, accusing them of an 'illegal boycott' against X.
Outbrain acquires Teads for close to USD 1 billion
The combined entity will bring together 20,000 direct advertisers according to a statement form Outbrain.
Segumento appoints Anupama Mishra and Aniket Soman
Mishra moves from Times Internet, whereas Soman was at Resulticks.