Digital
MiQ elevates Varun Mohan
He was previously the head - growth and revenue, India and SAARC.
Rahul Kapoor joins The Trade Desk
He moves from Google India, where he was director partnerships solutions.
Is cutting out the agent the next power move for influencers?
We uncover whether self-managed brand deals are truly more profitable and authentic or if they come with hidden trade-offs.
Sanchari Chakrabarty returns to DDB Mudra Group
Appointed as senior VP and head of strategy, 22feet Tribal WW, in her second stint at the agency where she previously spent over a decade.
Zara retains top spot as most searched fashion brand in India despite 8% dip: Report
The report delves into key search behaviours, category trends, and brand performance related to women’s trending fashion in India.
SoCheers elevates Siddharth Devnani
Devnani was the co-founder and director.
Ather Energy assigns its influencer marketing duties to Hypothesis by OML
The mandate encompasses creator-first content marketing solutions across social and video streaming platforms.
Dish TV Watcho partners with Cloud Walker
This collaboration ensures a seamless viewing experience, offering effortless access to Watcho’s catalogue.
Liqvd Asia acquires AdLift
The combined entity aims to enhance client engagement, optimise ad spends, and set new industry benchmarks for performance marketing.
For AI in India, we don’t feel the need for stringent regulations like the EU: Abhishek Singh
The additional secretary of the Ministry of Electronics and Information Technology emphasised balancing AI creativity with ethics.