Advertising
Abbys 2026: New categories revealed, 'Client of the Year' added
There is a change in the computation of 'Creative Agency of the Year' as well.
Creative LIAisons 2026: Competition to pick India's reps revealed
Manifest continues its partnership with the London International Awards, giving two young creatives the opportunity to attend the event.
Unfiltered: Why do people hate AI ads?
The author claims that artists are going to start claiming loudly and proudly that no AI was used in the making of a film.
Producer's Diary by Dalbir Singh
The founder of Kiss Films has yet another 'futile' conversation with the client.
The Advertising Club unveils a refreshed brand identity
The new identity has been developed in partnership with brand specialists Landor.
WPP announces Elevate28 strategy with focus on GBP 500 million pounds saving, launches WPP Creative
By geography, while most markets degrew, India witnessed growth by 3.8% in the year, with 8.6% growth in the fourth quarter.
ASCI launches influencer-led consumer awareness campaign on greenwashing and dark patterns
The greenwashing campaign will educate consumers to ask critical questions around sustainability claims, and the decoding of eco-labels.
Opinion: Vernacular memes are taking over India's digital feed
The author states how if brands aren't speaking the language of local jokes, they aren't a part of the conversation, and are noise instead.
Adyasha's blog: Who is Adyasha without the 'ad'
The author states how there is a particular fatigue that comes from being constantly addressed.
Wondrlab in talks to acquire Madison
The deal is expected to be worth INR 1,000 crore.