Good Ads Matter Awards 2025: Shortlists for 'Film Craft' category
Winners will be revealed on 30 May through an on-ground event in Mumbai.
Manifest is the knowledge partner for the Good Ads Matter Awards.
The shortlists for the 'Film Craft' category for the first edition of the Good Ads Matter Awards have been revealed.
Manifest is the knowledge partner for the event, while Snowball Studios is the space partner.
The winners will be revealed on 30 May through an on-ground event in Mumbai.
Here are the shortlists. For the 'Creative' shortlists, click here.
Category Sub - category Entry Entrant Cinematography Narrative (Online) Native RO - Filter to Pagal Hai Footloose Films Cinematography Narrative (Online) Quaker - Bowl of Growth Chrome Pictures Cinematography Narrative (Online) St. Jude - The Impossible Choice Hungry Films Cinematography Narrative (TV/Cinema) Cadbury Bournville - Don't Rush It Good Morning Films Cinematography Narrative (TV/Cinema) Innoviti - Laxmi Sun City Studios Cinematography Narrative (TV/Cinema) Mahindra x Zaheerabad LoudMouth Film Cinematography Montage (TV/Cinema) Jindal Steel - The Steel of India Early Man Film Cinematography Montage (TV/Cinema) Neeraj x Samsung LoudMouth Film Cinematography Montage (TV/Cinema) Star Cement - Har Ghar Mein Star, Riyan Parag Hogarth Worldwide Cinematography Montage (Online) Durex - Explorers Wanted Chalk and Cheese Films Cinematography Montage (Online) L'affaire Ad NH PRODUCTIONSS Cinematography Montage (Online) Nilaya Anthology Early Man Film Cinematography Montage (Online) TATA - Stealth Ken Rolston Cinematography Montage (Online) Tira - The House Party Jouska Films Cinematography Young Cinematographer of the Year (Under 30) ACC - Bridge Lakhan Rathore Cinematography Young Cinematographer of the Year (Under 30) Bhavya Ramesh - Paraloka SWARAJ SRIWASTAV Cinematography Young Cinematographer of the Year (Under 30) Puma Palermo - Rewrite the Classics Saumit Deshpande Cinematography Young Cinematographer of the Year (Under 30) Star Cement - Har Ghar Mein Star, Lovelina Borgohain Lakhan Rathore Cinematography Young Cinematographer of the Year (Under 30) Star Cement - Har Ghar Mein Star, Riyan Parag Lakhan Rathore Direction Narrative (TV/Cinema) Adani - Green Energy Film - GOLD Chrome Pictures Direction Narrative (TV/Cinema) British Airways - Your Family in the Skies Nirvana Films Direction Narrative (TV/Cinema) Clinic Plus - Beti Bann ke Aana Chrome Pictures Direction Narrative (TV/Cinema) Google - Shopping Mela Chalk & Cheese Films Direction Narrative (TV/Cinema) HDFC - Seekh Film Chrome Pictures Direction Narrative (TV/Cinema) Mahindra x Zaheerabad LoudMouth Film Direction Narrative (TV/Cinema) NETFLIX WWE Nirvana Films Direction Narrative (Online) HP - Revive the Magic of Indian Folklore R MEDIAWORKS Direction Narrative (Online) JioCinema Sports - Dum Laga Ke Haisha Jugaad Motion Pictures Direction Narrative (Online) Johnson & Johnson's - Mothers Day Awards Corcoise Films Direction Narrative (Online) Quaker - Bowl of Growth Chrome Pictures Direction Narrative (Online) St. Jude - The Impossible Choice Hungry Films Direction Narrative (Online) Zivame - The Museum of Boobs Footloose Films Direction Montage (TV/Cinema) Jaquar - The Singer Good Morning Films Direction Montage (TV/Cinema) Jindal Steel - The Steel of India Early Man Film Direction Montage (TV/Cinema) Neeraj x Samsung LoudMouth Film Direction Montage (TV/Cinema) Nestle Nangrow - 'No' to 'Oh' Not Bad Films Direction Montage (TV/Cinema) Star Cement - Har Ghar Mein Star, Riyan Parag Hogarth Worldwide Direction Montage (Online) Air India - Together We Soar Kulfi Collective Direction Montage (Online) Lahori Zeera - Har Koi Peera, Lahori Zeera Early Man Film Direction Montage (Online) Mahindra Group - Nanhi Kali Good Morning Films Direction Montage (Online) Nilaya Anthology Early Man Film Direction Montage (Online) Swiggy - Bells Vanilla Films Direction Best Campaign of the Year - Direction Boldcare - Serial and Teleshopping Early Man Film Direction Best Campaign of the Year - Direction Cadbury Dairy Milk - Kuch Accha Ho Jaaye, Kuch Meetha Ho Jaaye Chrome Pictures Direction Best Campaign of the Year - Direction Cred - Ft. David Warner & Leander Peas Early Man Film Direction Best Campaign of the Year - Direction Finolex - #NoStressFinolex Early Man Film Direction Best Campaign of the Year - Direction Flipkart Minutes: Get everything you need in just 10 Minutes! Ashim Ahluwalia Direction Best Campaign of the Year - Direction Vi Inda - Be Someone's We Chrome Pictures Direction PSA Advertising Britannia Industries - Har Pocket Ab Dustbin | Earth Day 2024 CODE RED FILMS Direction PSA Advertising ICICI - Lombard Game Hungry Films Direction PSA Advertising Mahindra Group - Nanhi Kali Good Morning Films Direction PSA Advertising Makers Hive - Empower with KalArm Basta Films Direction PSA Advertising St Jude ChildCare Centres - The Impossible Choice Hungry Films Direction PSA Advertising Quaker - Bowl of Growth Chrome Pictures Direction Animation & CGI-Integrated Advertising BGMI - Are You Ready for This? Krafton India Direction Animation & CGI-Integrated Advertising Crunchyroll India - Wish your World was Anime? Tilt Brand Solutions Direction Animation & CGI-Integrated Advertising Desi Oon - Where Wool Speaks, and We Must Listen Studio Eeksaurus Productions Direction Animation & CGI-Integrated Advertising Google - Shopping Mela Chalk & Cheese Films Direction Animation & CGI-Integrated Advertising Mivi - Silent Fox Party Kitchen.Video Direction Young Director of the Year - Commercial / Music Video (Under 30) Springboard - Shruthi Swaroop Kumar Direction Young Director of the Year - Commercial / Music Video (Under 30) Red Taxi Ad Swaroop Kumar Direction Young Director of the Year - Commercial / Music Video (Under 30) TATAev - A Test to See if You’re Actually in Love Pranav Bhasin Direction Young Director of the Year - Commercial / Music Video (Under 30) Seedhe Maut - RED Pulkit Sharma Direction Young Director of the Year - Commercial / Music Video (Under 30) Bridges of Sports Foundation - A Story, Yet to be Told Nikhil Suresh Direction Young Director of the Year - Commercial / Music Video (Under 30) Porsche India Ad Raag Sapra Direction Young Director of the Year - Commercial / Music Video (Under 30) Thaaragai Aarathana - Earth Day Gaurav Joshi Direction Young Director of the Year - Commercial / Music Video (Under 30) Puma Palermo - Rewrite The Classics Disha Daswani Direction Young Director of the Year - Commercial / Music Video (Under 30) SuperYou - Now You Know Wesley Joseph Direction Young Director of the Year - Commercial / Music Video (Under 30) HP - Work Happy Kunal Pardeshi Direction Humour (TV/Cinema) Cadbury - Broken English Chrome Pictures Direction Humour (TV/Cinema) Centerfruit - Bullock Cart Corcoise FIlms Direction Humour (TV/Cinema) Dr. Agarwal's - Fan Sun City Studios Direction Humour (TV/Cinema) Flipkart - Party BANG BANG Mediacorp Direction Humour (TV/Cinema) Savlon - Date Vanilla Films Direction Humour (TV/Cinema) Shaadi.com - Red Flags Se Savdhaan Sun City Studios Direction Humour (TV/Cinema) Snickers - Hungal Driving School by Rohit Shetty Ducktape Studios Direction Humour (TV/Cinema) Steadfast - Note Counting Machine Ducktape Studios Direction Humour (TV/Cinema) WokTok - Chinese, Par Apne Style Se Mothership Productions Direction Humour (Online) Kit Kat - Break Free Early Man Film Direction Humour (Online) Native RO - Filter to Pagal hai Footloose Films Direction Humour (Online) Spotify 2024 Wrapped - Team Bhidu or Team Bandruh Kulfi Collective Direction Humour (Online) Steadfast - Arms Deal Ducktape Studios Direction Humour (Online) Steadfast - Note Counting Machine Ducktape Studios Direction Humour (Online) Swiggy - Bolt Early Man Film Direction Humour (Online) Swiggy Instamart - Groom Early Man Film Writing for Adverstising Writing for Advertising - Hindi Adani Green Energy Film Chrome Pictures Writing for Adverstising Writing for Advertising - Hindi British Airways Your Family in the Skies Nirvana Films Writing for Adverstising Writing for Advertising - Hindi Clinic Plus - Tum aana Toh Beti Bank Ke Aana Chrome Pictures Writing for Adverstising Writing for Advertising - Hindi Dream11: Iss tournament mein, team se bada kuch nahi. Tilt Brand Solutions Writing for Adverstising Writing for Advertising - Hindi Dream11: Rohit, Sharmaji ka beta ya Suneil Shetty ka? Tilt Brand Solutions Writing for Adverstising Writing for Advertising - Hindi Netflix India - The Ba***ds of Bollywood One Hand Clap Writing for Adverstising Writing for Advertising - Hindi Prime Video India - New Feature - Jaggu Dada Mode Bare Bones Collective Writing for Adverstising Writing for Advertising - Hindi Rasna Rich The Womb Writing for Adverstising Writing for Advertising - Hindi Star Cement - Har Ghar Mein Star, Riyan Parag VML Writing for Adverstising Writing for Advertising - Hindi Star Sports - Bridging distances, uniting generations! TATA IPL, yaha sab possible hai! Equinox Films Writing for Adverstising Writing for Advertising - Hindi St Jude ChildCare Centres - The Impossible Choice Hungry Films Writing for Adverstising Writing for Advertising - English Linc Limited - Her Story VML Writing for Adverstising Writing for Advertising - English Yas Island Abu Dhabi - Zindagi Ko Yas Bol Momentum LLZ FZ Writing for Adverstising Writing for Advertising - English Zivame - The Museum of Boobs Shikha Gupta Writing for Adverstising Long Form (180 Seconds & Above) Ariel India - How Strong is Your Home Team? BBDO India Writing for Adverstising Long Form (180 Seconds & Above) Clinic Plus Tum Aana toh Beti Bann ke Aana Chrome Pictures Writing for Adverstising Long Form (180 Seconds & Above) Flywire The Empty Nest Atom Network Writing for Adverstising Long Form (180 Seconds & Above) Parle-G - Teachers’ Day Thought Blurb Communications Writing for Adverstising Long Form (180 Seconds & Above) SABHYATA DIWALI 2024 P se Picture Writing for Adverstising Long Form (180 Seconds & Above) Samco Traders Ka Andekha Sach The Womb Writing for Adverstising Best Use of Humour Boldcare - Serial Early Man Film Writing for Adverstising Best Use of Humour Boldcare - Teleshopping Moonshot Media + Early Man Film Writing for Adverstising Best Use of Humour CADBURY Broken English Film Chrome Pictures Writing for Adverstising Best Use of Humour Cred - Rajamouli & David Warner Moonshot Media Writing for Adverstising Best Use of Humour Fire-Boltt Android Smartwatch - Dream | feat MS Dhoni & MC Stan Moonshot Media Writing for Adverstising Best Use of Humour Netflix India - The Ba***ds of Bollywood One Hand Clap Media Writing for Adverstising Best Use of Humour Prime Video India - New Feature: Jaggu Dada Mode Bare Bones Collective Writing for Adverstising Best Use of Humour Swiggy - Chawal Moonshot Media Writing for Adverstising Best Use of Humour Swiggy - Rishabh Pant Moonshot Media Writing for Adverstising Regional Quaker - Bowl of Growth Chrome Pictures Writing for Adverstising Young Writer of the Year (Under 30) Campa Energy - Energy Ka Blast, Super fast! McCann Worldgroup Writing for Adverstising Young Writer of the Year (Under 30) Pack One for Pintu Schbang Music & Sound Design Original Music Composition Coca-Cola - Time for a Coca-Cola Halftime Hogarth Worldwide Music & Sound Design Original Music Composition Colgate - Colgate Strong Teeth - The Daily Grind Chrome Pictures Music & Sound Design Original Music Composition Clinic Plus - Tum Aana Toh Beti Bann Ke Aana Chrome Pictures Music & Sound Design Original Music Composition Jindal Steel- The Steel of India Early Man Film Music & Sound Design Original Music Composition Maaza - Maaza Ho Jaaye! Subhajit Mukherjee Music & Sound Design Original Music Composition Star Cement - Har Ghar Mein Star - Lovelina Borgohain Hogarth Worldwide + Subhajit Mukherjee Music & Sound Design Existing/Adapted Music Hunter 350 - MOTO-LOVE Parth Parekh Music & Sound Design Existing/Adapted Music Jaquar - Footsie Good Morning Films Music & Sound Design Existing/Adapted Music WokTok - Chinese, Par Apne Style Se Mothership Productions Music & Sound Design Existing/Adapted Music Zivame - The Museum of Boobs Karan Kulkarni + Footloose Films Music & Sound Design Best Lyrics Coca-Cola - Time for a Coca-Cola Halftime Hogarth Worldwide Music & Sound Design Best Lyrics Zivame - The Museum of Boobs Footloose Films Music & Sound Design Sound Design Jindal Steel- The Steel of India Early Man Film Music & Sound Design Sound Design Merino Laminates Crazy Few Films Music & Sound Design Sound Design Neeraj x Samsung LoudMouth Film Music & Sound Design Sound Design Star Cement - Har Ghar Mein Star - Lovelina Borgohain Hogarth Worldwide + Subhajit Mukherjee Music & Sound Design Sound Design Swiggy - Bells Vanilla Films Music & Sound Design Sound Design Swiggy Instamart - Groom Early Man Film Music & Sound Design Sound Design Tata Harrier & Safari STEALTH Edition - Time to Feel the Presence​ Dhruv Ghanekar Production Design TV, Cinema Cadbury 5 Star x Squid Games Hogarth Worldwide Production Design TV, Cinema Google - Shopping Mela Chalk & Cheese Films Production Design TV, Cinema Mahindra - Zaheerabad LoudMouth Film Production Design TV, Cinema Merino Laminates Crazy Few Films Production Design TV, Cinema Netflix - WWE Nirvana Films Production Design TV, Cinema Oreo - Space Hungry Films Production Design TV, Cinema Tira - The House Party Jouska Films Production Design Digital & Social Godrej - Astronaut Twenty Seventh Films Production Design Digital & Social Quaker - Bowl of Growth Chrome Pictures Production Design Digital & Social Swiggy - Bells Vanilla Films Production Design Digital & Social Tira - The House Party Nimish Kotwal Production Design Digital & Social Zivame - The Museum of Boobs Footloose Films Production Design Creative Use of Budget Zivame - The Museum of Boobs Footloose Films Casting & Performance Best Casting Adani Green Energy Film Chrome Pictures Casting & Performance Best Casting Clinic Plus - Tum Aana Toh Beti Bann Ke Aana Chrome Pictures Casting & Performance Best Casting CRED - David Warner & SS Rajamouli Early Man Film Casting & Performance Best Casting Nangrow - 'No' to 'Oh' Not Bad Films Casting & Performance Best Casting Nanhi Kali Good Morning Films Casting & Performance Best Casting Perk Investigation Anti Casting Casting & Performance Best Casting Quaker Bowl Of Growth Chrome Pictures Casting & Performance Best Casting WokTok - Chinese, Par Apne Style Se Mothership Productions Casting & Performance Best Performance - Male Adani Green Energy Film Chrome Pictures Casting & Performance Best Performance - Male Air Aisa Film Atom Network Casting & Performance Best Performance - Male Fortune Soyabean Oil Corcoise Films Casting & Performance Best Performance - Male Jaquar - The Singer Good Morning Films Casting & Performance Best Performance - Male UPI Film - Paan Wala Corcoise Films Casting & Performance Best Performance - Male Britannia Chocolate! Chocolate! Chocolate! The Womb Casting & Performance Best Performance - Female CADBURY Broken English Film Chrome Pictures Casting & Performance Best Performance - Female Cleartrip Footloose Films Casting & Performance Best Performance - Female Native RO Footloose Films Casting & Performance Best Performance - Female Urban Company - Chhoti Baat? Ashmita Meghrajani Casting & Performance Best Performance - Female Youtube 'Bald Witch.’ BANG BANG Mediacorp Casting & Performance Best Voice-over Aditya Birla Capital - SIP Simran Kitchen.Video Casting & Performance Best Voice-over Star Cement - Har Ghar Mein Star - Lovelina Borgohain Hogarth Worldwide Casting & Performance Best Voice-over Star Cement - Har Ghar Mein Star Riyan Parag Hogarth Worldwide Casting & Performance Best Voice-over Tata - Quiet Kid Dark Horse Media Casting & Performance Best Voice-over Zivame - The Museum of Boobs Footloose Films Editing Narrative (TV/Cinema) British Airways - Your Family in the Skies Sally's Editing Narrative (TV/Cinema) Mahindra - Zaheerabad LoudMouth Film Editing Narrative (TV/Cinema) Netflix WWE Niravana Films Editing Narrative (Online) Hardik Pandya Delivers the Perfect Shot with, SG Cricket Bat's Precision - HP33 Jugaad Motion Pictures Editing Narrative (Online) Quaker Bowl of Growth Chrome Pictures Editing Narrative (Online) St Jude ChildCare Centres - The Impossible Choice Hungry Films Editing Narrative (Online) Zivame - The Museum of Boobs Footloose Films Editing Humour (TV/Cinema) Amazon Prime Sally's Editing Humour (TV/Cinema) CRED - Buzzkill ft. Leander Paes | Early Man Film Editing Humour (TV/Cinema) CRED - David Warner & SS Rajamouli Early Man Film Editing Humour (TV/Cinema) Vadilal - Space Sun City Studios Editing Humour (Online) BGMI - Seriously Fun Siddhartha Sanjay Editing Humour (Online) FIREBOLTT DHONI & MC STAN Sun City Studios Editing Humour (Online) Native RO Footloose Films Editing Humour (Online) Swiggy Instamart - Groom Early Man Film Editing Montage (TV/Cinema) Jindal Steel- The Steel of India Early Man Film Editing Montage (TV/Cinema) Neeraj x Samsung LoudMouth Film Editing Montage (TV/Cinema) Toyota Rishabh Shetty Editing Montage (Online) Netflix India - Hanumankind – The Game Don’t Stop Jungle Editing Montage (Online) Nilaya Anthology Early Man Film Editing Montage (Online) Star Cement - Har Ghar Mein Star Lovelina Borgohain Suraj Jagtap Editing Montage (Online) Tira - The House Party Jouska Films Editing Young Editor of the Year - Commercial / Music Video (Under 30) ARKS Launch - The first reveal Sarthak Cheema Editing Young Editor of the Year - Commercial / Music Video (Under 30) BGMI - Play Anywhere Amarnath H Editing Young Editor of the Year - Commercial / Music Video (Under 30) Puma . Palermo Pulkit Sharma Editing Young Editor of the Year - Commercial / Music Video (Under 30) Realme_SRK Rishabh Shetty Editing Young Editor of the Year - Commercial / Music Video (Under 30) SuperYou - Now you know Manthan Sharma Colour Grading Colour Grading (TV/Cinema) Amazon Prime Nirvana Films Colour Grading Colour Grading (TV/Cinema) Cadbury Bournville - Don't Rush it Good Morning Films Colour Grading Colour Grading (TV/Cinema) Mahindra x Zaheerabad LoudMouth Film Colour Grading Colour Grading (TV/Cinema) Neeraj x Samsung Nicola Gasparri, MPC + LoudMouth Film Colour Grading Colour Grading (TV/Cinema) Oppo - Diwali Film Not Bad Films Colour Grading Colour Grading (TV/Cinema) WokTok - Chinese, Par Apne Style Se Mothership Productions Colour Grading Colour Grading (Online) Clinic Plus - Tum Aana Toh Beti Ban Ke Aana Andreas Bruckl, DNEG Colour Grading Colour Grading (Online) Puma Palermo - Rewrite The Classics Studio Tunnel Colour Grading Colour Grading (Online) Swiggy Instamart - Karisma Siddharth Meer Colour Grading Colour Grading (Online) Tata Harrier & Safari STEALTH Edition Ken Rolston Colour Grading Colour Grading (Online) Tira - The House Party Sunny Bakshi + Jouska Films LLP Animation, VFX & AI Best Animation Film Cadbury Silk - Tom, The Penguin Praveen Dhankar - Red Cocoon Animation, VFX & AI Best Animation Film Desi Oon Studio Eeksaurus Animation, VFX & AI Best Animation Film Maaza - Ho Jaaye Hungry Films Animation, VFX & AI Best Animation Film Mivi - Silent Fox Party Kitchen.Video Animation, VFX & AI Best Animation Film Pune Design Fest '24 - Clay Animation Studio Eeksaurus Animation, VFX & AI Best Animation Film Pune Design Fest '25 - Mind the World Studio Eeksaurus Animation, VFX & AI Mixed Media (2D, 3D & Motion Graphics) Crunchyroll India - Wish your World was Anime? Tilt Brand Solutions Animation, VFX & AI Mixed Media (2D, 3D & Motion Graphics) Crunchyroll India - Wish your World was Anime? Ft. Tiger Shroff Tilt Brand Solutions Animation, VFX & AI Mixed Media (2D, 3D & Motion Graphics) Dettol - Frog Master Famous Digital Studios Animation, VFX & AI Mixed Media (2D, 3D & Motion Graphics) MPL - Pakka Mazze Aayega ft. VIRAT KOHLI Ventana studio Animation, VFX & AI CG/CGI BGMI - Are You READY for This? Krafton India Animation, VFX & AI CG/CGI ICICI - Lombard Game Hungry Films Animation, VFX & AI CG/CGI Oreo - Space Hungry Films Animation, VFX & AI CG/CGI Savlon - Date Vanilla Films Animation, VFX & AI CG/CGI Star Cement - Har Ghar Mein Star | Lovelina Borgohain Hogarth Worldwide Animation, VFX & AI CG/CGI Thums Up - Dum Hai Toh Dikha Good Morning Films Animation, VFX & AI Compositing BGMI - Are You READY for This? Krafton India Animation, VFX & AI Compositing Coke - Shadow Silvercloud Studios Animation, VFX & AI Compositing Google - Shopping Mela Silvercloud Studios Animation, VFX & AI Compositing Mivi - Silent Fox Party Kitchen.Video Animation, VFX & AI Compositing Thums Up - Dum Hai Toh Dikha Old Monk Studio Animation, VFX & AI Compositing Zomato - Weather Gods Ryde Studio Animation, VFX & AI Use of Emerging Technology Hindustan Times - Truth Good Morning Films Animation, VFX & AI Best Use of AI (Commercial) Finolex Pipes and Fittings - Parampara of Rabari Village Finolex Pipes & Fittings Animation, VFX & AI Best Use of AI (Commercial) Hindustan Times - Truth Good Morning Films Animation, VFX & AI Best Use of AI (Non-commercial) Dinomukku | Mockumentary Gokul S Pillai - Storytellers Union Costume, Hair & Makeup Costume & Styling Asian Paints Tanya Oak Costume, Hair & Makeup Costume & Styling Netflix - WWE Fanmania Takes Over India! Tanya Oak Costume, Hair & Makeup Costume & Styling Quaker Bowl of Growth Tanya Oak Costume, Hair & Makeup Costume & Styling Super Money - The Meh Film Footloose Films Costume, Hair & Makeup Costume & Styling Symphony - Zulfein Kitchen.Video Costume, Hair & Makeup Costume & Styling Tira - The House Party Jouska Films Costume, Hair & Makeup Make-up Youtube India - From Ganji to GenZ BANG BANG Mediacorp