Mihir Karkare ends his 16-year stint with Mirum India

Manifest Media

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He joined as co-founder and EVP in 2009 and later served as MD from February 2024 until his exit.

Mihir Karkare

Mihir Karkare has announced the end of his 16-year stint with Mirum India. 

Karkare shared a statement on LinkedIn to highlight this exit.

Karkare was instrumental in co-founding Social Wavelength (now Mirum India) in early 2009. In four years, it was acquired by WPP just before its fifth anniversary.

He was initially serving as co-founder and EVP until February 2024 and was later elevated as managing director.