Good Ads Matter Awards 2026: Film Craft shortlists

Winners will be announced on 29 May

The shortlists for the 'Film Craft' category for the 2026 edition of the Good Ads Matter Awards have been revealed.

The winners will be revealed on 29 May through an on-ground event in Mumbai.

Manifest is the knowledge partner for the event. The title partner is Invideo, the co-sponsor is Morphic, the event is 'ignited by' MICA, while Purpose Studios is the creative partner.

Along with category specific winners, there will be the following winners: 'Network Creative Agency of the Year', 'Independent Creative Agency of the Year', 'Brand of the Year', 'Production Company of the Year', 'Director of the Year', and 'Post Production Company of the Year'.

For each shortlist, an entrant receives one pass to attend the event.

Here are the shortlists:

Category Subcategory Brand Name Entry Title Company Name Casting & Performance Best Casting Meta Whatsapp - Baatan Hi Baatan Mein Chrome Pictures Casting & Performance Best Casting Goel TMT Band Baaja Bitiya The Unicorn Films Casting & Performance Best Casting SleepyCat Sleepy Cat Mothership Productions Casting & Performance Best Casting The Whole Truth The Whole Truth - Protein Ke Pichhe Kya Hai? Footloose Silms LLP Casting & Performance Best Casting WIN Gold LLP VINSMERA M/s. NIRVANAFILMS Casting & Performance Best Casting St. Jude India ChildCare Centres Renu Vs The City Hungry Films LLP Casting & Performance Best Casting Perfetti Van Melle - Chupa Chups Chupa Chups - Carrom Jamic Films Casting & Performance Best Performance - Male Goel TMT Band Baaja Bitiya The Unicorn Films Casting & Performance Best Performance - Male Reckitt Dettol Presents Shadi Ka Ghar Chrome Pictures Casting & Performance Best Performance - Male WIN Gold LLP VINSMERA M/s. NIRVANAFILMS Casting & Performance Best Performance - Male Meta Whatsapp - Baatan Hi Baatan Mein Chrome Pictures Casting & Performance Best Performance - Male Coca-Cola Sprite x Spicy ZigZag Films Casting & Performance Best Performance - Male Wildstone Wildstone - Family Visit - Pankaj Kapoor Suncity Studios Casting & Performance Best Performance - Female Meta Whatsapp - Baatan Hi Baatan Mein Chrome Pictures Casting & Performance Best Performance - Female St. Jude India ChildCare Centres Renu Vs The City Hungry Films LLP Casting & Performance Best Performance - Female Reckitt Dettol Presents Shadi Ka Ghar Chrome Pictures Casting & Performance Best Performance - Female The Hindu Written By Journalists Rooted Films Casting & Performance Best Performance - Female The Ramco Cements Limited. Ramco - Hard Worker - Eco Plaster M/s. NIRVANAFILMS Casting & Performance Best Voice-over General Insurance Council Achha Kiya Insurance Liya - Health Insurance Film ( Mary Aunty ) Jamic Films Casting & Performance Best Voice-over Lay's India Great Chips Begin with Great Soil Chrome Pictures Casting & Performance Best Voice-over Mondelez Cadbury Silk l AI Doesn’t Know Good Morning Films Casting & Performance Best Voice-over Mother Dairy Fruit and Vegetable Pvt.Ltd - Dhaara Oil Dhara - Jo Ji Mein Aaya. Corcoise Films Casting & Performance Best Voice-over Mother Dairy AAI JAISI MUMBAI The Unicorn Films Production Design / Art Direction Best Production Design Meta The Great Parade The Great Parade Production Design / Art Direction Best Production Design Pepsi Co Lays Mexico Dhara Jain Production Design / Art Direction Best Production Design Johnson & Johnson The Golden Minute: Why the First 60 Seconds After Birth Matter Most Ambika acharya Production Design / Art Direction Best Production Design CORD (@cord.in) Album '91 Elements Production (@elementsprodn) Production Design / Art Direction Best Production Design Ather Energy Limited Ather - Skid Control M/s. NIRVANAFILMS Production Design / Art Direction Best Production Design Casio | GShock Gshock - Rise Above The All Method Productions Production Design / Art Direction Best Production Design Levi's Easy In Levi's Chalk & Cheese Films Production Design / Art Direction Best Production Design Levis Levis : Organised Chaos! Production Design / Art Direction Best Production Design Bhima Bhima : Raasleela Production Design / Art Direction Creative Use of Budget SleepyCat Sleep Solves Everything Mothership Productions Production Design / Art Direction Creative Use of Budget Flipkart Flipkart ‘Sa Sa Le Le’ BANG BANG Mediacorp Costume, Hair & Makeup Costume & Styling Flipkart Flipkart 'Sa sa le le' Team RR Costume, Hair & Makeup Costume & Styling Flipkart Flipkart ‘Sa Sa Le Le’ BANG BANG Mediacorp Costume, Hair & Makeup Costume & Styling Johnson & Johnson The Golden Minute: Why the First 60 Seconds After Birth Matter Most Costume, Hair & Makeup Costume & Styling Goel TMT Band Baaja Bitiya The Unicorn Films Costume, Hair & Makeup Costume & Styling Youtube Goals for Youtube Shorts LoudMouth Film Costume, Hair & Makeup Costume & Styling META META M/s. NIRVANAFILMS Costume, Hair & Makeup Costume & Styling Naturals Ice Cream Tree to Treat Studio Zuno Costume, Hair & Makeup Makeup WhatsApp Baatan Hi Baatan Mein Chrome Pictures Media LLP Costume, Hair & Makeup Makeup Bajaj Bajaj Chetak M/s. NIRVANAFILMS Costume, Hair & Makeup Hair Styling INDmoney INDmoney ‘The American Hangover’ BANG BANG Mediacorp Cinematography Narrative Lay's India Great Chips Begin with Great Soil Chrome Pictures Cinematography Narrative Meta Whatsapp - Baatan Hi Baatan Mein Chrome Pictures Cinematography Narrative Johnson & Johnson Project Golden Minute Mothership Productions Cinematography Narrative The Ramco Cements Limited. Ramco- Hard worker - Tortoise M/s. NIRVANAFILMS Cinematography Narrative St. Jude India ChildCare Centres Renu Vs The City Hungry Films LLP Cinematography Narrative Madhya Pradesh Tourism MP Tourism - It All Began Here Venus Productions Cinematography Narrative Bajaj Bajaj Chetak M/s. NIRVANAFILMS Cinematography Montage BGMI BGMI | Everybody Loves A Good Fight Good Morning Films Cinematography Montage Mother Dairy AAI JAISI MUMBAI The Unicorn Films Cinematography Montage Mondelez Cadbury Silk l AI Doesn’t Know Good Morning Films Cinematography Montage Naturals Ice Cream Tree to Treat Studio Zuno Cinematography Montage PAYAL KHANDWALA BOMBAY Dot Films Cinematography Montage Tata Motors TATA CV l The Nation in her lap Good Morning Films Cinematography Young Cinematographer of the Year Molfa Music ESWY Khopcha Film LLP Cinematography Young Cinematographer of the Year BGMI BGMI : Ride Beyond Limits Hammerhead Cinematography Young Cinematographer of the Year Bipul Chettri Eh Saathi Cinematography Young Cinematographer of the Year Nilaya Anthology Tablescapes Cinematography Young Cinematographer of the Year Kiikha Jugni VFX & Animation CG / CGI BGMI BGMI : Ride Beyond Limits Hammerhead VFX & Animation CG / CGI Bhima Jewellery Bhima Jewellery – Raasleela Collection. Ventana Studios VFX & Animation CG / CGI Bajaj Auto Ltd Bajaj Freedom - Azaadi Aage Badhne Ki Not Bad Films VFX & Animation CG / CGI Bajaj Bajaj Pulsar l Duniya Dekhti Hai Tu Dikha. Good Morning Films VFX & Animation CG / CGI Indigo Paints Leakage Asur Resonance Digital VFX & Animation CG / CGI Bajaj Pulsar Pulsar | Duniya Dekhti Hai, Tu Dikha OLD MONK STUDIO LLP VFX & Animation CG / CGI Tanishq Tanishq – Step into a Magical Realm (Mriganka) Ventana Studios VFX & Animation Compositing Asian Paints Cholte Cholte Chollish – A Royale Tribute to Kolkata Hungry Films LLP VFX & Animation Compositing BGMI Ride Beyond Limits Krafton India VFX & Animation Compositing Flipkart Flipkart Big Billion Days - Kuch Bhi Ho Sakta Hai! OLD MONK STUDIO LLP VFX & Animation Compositing Bhima Jewellery Bhima Jewellery – Raasleela Collection. Ventana Studios VFX & Animation Compositing Bajaj Auto Ltd Bajaj Freedom - Azaadi Aage Badhne Ki Not Bad Films VFX & Animation Compositing Tanishq Tanishq – Step into a Magical Realm (Mriganka) Ventana Studios VFX & Animation Animation - Best Animation Film Asian Paints Cholte Cholte Chollish – A Royale Tribute to Kolkata Hungry Films LLP VFX & Animation Animation - Best Animation Film Pune Design Festival India Lens | Pune Design Festival 2026 Studio Eeksaurus Productions Pvt. Ltd. VFX & Animation Animation - Best Animation Film Lego Lego "The Missing Piece" Skill tool studio VFX & Animation Animation - Best Animation Film Manifest Media STROKe Please Medulla Communications VFX & Animation Animation - Best Animation Film Rohini Nilekani Philanthropies Beyond the Courts: Justice in Action LastBench Studio VFX & Animation Animation - Mixed Media (2D, 3D & Motion Graphics) Burger King Burger King Korean Spicy Fest Season 2 | Kimchi Fire Havas Creative India VFX & Animation Animation - Mixed Media (2D, 3D & Motion Graphics) Rohini Nilekani Philanthropies Beyond the Courts: Justice in Action LastBench Studio Music & Sound Design Original Music Composition Johnson & Johnson Project Golden Minute Mothership Productions Music & Sound Design Original Music Composition Flipkart Flipkart ‘Sa Sa Le Le’ BANG BANG Mediacorp Music & Sound Design Original Music Composition META MEETA M/s. NIRVANAFILMS Music & Sound Design Original Music Composition Meta Whatsapp - Baatan Hi Baatan Mein Chrome Pictures Music & Sound Design Original Music Composition Reckitt Dettol Presents Shadi Ka Ghar Chrome Pictures Music & Sound Design Original Music Composition Asian Paints Cholte Cholte Chollish – A Royale Tribute to Kolkata Hungry Films LLP Music & Sound Design Original Music Composition Kamaths Ourtimes Ice Creams Pvt Ltd Tree to Treat Studio Zuno LLP Music & Sound Design Original Music Composition The Ramco Cements Limited. Ramco- Hard worker - Tortoise M/s. NIRVANAFILMS Music & Sound Design Existing/Adapted Music Star Studios18 Mission Impossible x Dabbawala: Turning a Global Theme into India’s Everyday Sound Star Studios18 Music & Sound Design Existing/Adapted Music BGMI BGMI | Everybody Loves A Good Fight Good Morning Films Music & Sound Design Existing/Adapted Music BGMI BGMI Epic Update Good Morning Films Music & Sound Design Existing/Adapted Music Madhya Pradesh Tourism MP Tourism - It All Began Here Venus Productions Music & Sound Design Existing/Adapted Music Coca Cola RimZim Jeera ZigZag FIilms Music & Sound Design Existing/Adapted Music The Whole Truth The Whole Truth - Protein Ke Pichhe Kya Hai? Footloose Silms LLP Music & Sound Design Sound Design Goel TMT Band Baaja Bitiya The Unicorn Films Music & Sound Design Sound Design Bajaj Chetak Bajaj Chetak - Fully Lifeproof Crastos Future Boom LLP Music & Sound Design Sound Design Bajaj Bajaj Chetak M/s. NIRVANAFILMS Music & Sound Design Sound Design Naturals Ice Cream Tree to Treat Studio Zuno Music & Sound Design Sound Design BGMI BGMI : Ride Beyond Limits Hammerhead Music & Sound Design Sound Design Lay's India Lay's - Great Chips Begin with Great Soil Crastos Future Boom LLP Music & Sound Design Best Lyrics Reckitt Dettol Presents Shadi Ka Ghar Chrome Pictures Music & Sound Design Best Lyrics Meta Whatsapp - Baatan Hi Baatan Mein Chrome Pictures Music & Sound Design Best Lyrics Flipkart Flipkart ‘Sa Sa Le Le’ BANG BANG Mediacorp Music & Sound Design Best Lyrics Bharat Petroleum Corporation Limited BPCL 50th Year Anthem Venus Productions Music & Sound Design Best Lyrics Adani Adani Vidya mandir Obveus Music & Sound Design Best Lyrics Asian Paints Rang De India KINNECT Editing & Colour Grading Narrative Nirvana Films Ramco Sallys Studio LLP Editing & Colour Grading Narrative The Ramco Cements Limited. Ramco- Hard worker - Tortoise M/s. NIRVANAFILMS Editing & Colour Grading Narrative Lava Mobiles Lava Mobiles - Growing Up Suncity Studios Editing & Colour Grading Narrative META MEETA M/s. NIRVANAFILMS Editing & Colour Grading Narrative Gitam University GITAM x Transformation LoudMouth Film Editing & Colour Grading Narrative TVS Raider Hum Hai Raider LoudMouth Film Editing & Colour Grading Narrative The Ramco Cements Limited. Ramco - Hard Worker - Eco Plaster M/s. NIRVANAFILMS Editing & Colour Grading Narrative Bajaj Bajaj Chetak M/s. NIRVANAFILMS Editing & Colour Grading Montage Naturals Ice Cream Naturals - Tree to Treat Studio Zuno Editing & Colour Grading Montage BGMI BGMI | Everybody Loves A Good Fight Good Morning Films Editing & Colour Grading Montage Zomato Zomato X Fuel Your Hustle LoudMouth Film Editing & Colour Grading Montage Technosport Technosport - India's Largest Activewear Brand Editing & Colour Grading Montage Hindustan Unilever | Dove Dove - Reclaim Your Curls Offroad Films Editing & Colour Grading Montage TVS Raider Hum Hai Raider LoudMouth Film Editing & Colour Grading Montage Tecno Mobiles India, Stop at Nothing Mothership Productions Editing & Colour Grading Montage NBA NBA The Great Indian Dunk Editing & Colour Grading Montage Tata Motors When Tata Motors Commercial Vehicles decided to launch their first brand film as an independent company, the task was to create something that matched the scale, the values and the magnitude of work that the company represents. Tata Trucks and buses don’t just carry material, people, things and heav Good Morning Films Editing & Colour Grading Montage Prime Video India Yaar Bina Chain Kahan Ray Jugaad Motion Pictures Editing & Colour Grading Humour SleepyCat Sleep Solves Everything Mothership Productions Editing & Colour Grading Humour Lahori Zeera Har Koi Peera Lahori Zeera 2.0 Individual Editing & Colour Grading Humour Perfetti Van Melle - Chupa Chups Chupa Chups - Carrom Jamic Films Editing & Colour Grading Humour Lava Mobiles Lava Mobiles - Growing Up Suncity Studios Editing & Colour Grading Humour The Whole Truth The Whole Truth - Protein Ke Pichhe Kya Hai? Footloose Silms LLP Editing & Colour Grading Humour Coca Cola RimZim Jeera Editing & Colour Grading Humour Sony Entertainment Television Shark Tank India - Save Your Bosses Suncity Studios Editing & Colour Grading Humour INDMoney INDmoney ‘The American Hangover’ BANG BANG Mediacorp Editing & Colour Grading Humour Flipkart Flipkart ‘Sa Sa Le Le’ BANG BANG Mediacorp Editing & Colour Grading Young Editor of the Year Molfa Music ESWY Khopcha Film LLP Editing & Colour Grading Young Editor of the Year SleepyCat Sleep Solves Everything Mothership Productions Editing & Colour Grading Young Editor of the Year Bumble India Bumble | For The Love of Love SARTHAK CHEEMA Editing & Colour Grading Young Editor of the Year BGMI x Royal Enfield Ride Beyond Limits Editing & Colour Grading Young Editor of the Year Nilaya Anthology Tablescapes Editing & Colour Grading Young Editor of the Year TATA MOTORS COMMERICAL VEHICLES WE ARE TATA MOTORS GANGGANG Editing & Colour Grading Best Colour Grading Naturals Ice Cream Tree to Treat Studio Zuno Editing & Colour Grading Best Colour Grading Naturals Ice Cream Tree To Treat for Naturals Studio Skwer Editing & Colour Grading Best Colour Grading Johnson & Johnson The Golden Minute: Why the First 60 Seconds After Birth Matter Most Editing & Colour Grading Best Colour Grading TVS Raider Hum Hai Raider LoudMouth Film Editing & Colour Grading Best Colour Grading Bajaj Chetak Bajaj Chetak - Fully Lifeproof Studio Skwer Editing & Colour Grading Best Colour Grading Tata Motors TATA CV l The Nation in her lap Good Morning Films Editing & Colour Grading Best Colour Grading Mondelez Cadbury Silk l AI Doesn’t Know Good Morning Films Editing & Colour Grading Best Colour Grading Goodmorning Films Cadbury Dairy Milk Silk - Valentine’s Day 2026 campaign Studio Skwer Direction Narrative WIN Gold LLP VINSMERA M/s. NIRVANAFILMS Direction Narrative Johnson & Johnson Project Golden Minute Mothership Productions Direction Narrative Meta Whatsapp - Baatan Hi Baatan Mein Chrome Pictures Direction Narrative The Ramco Cements Limited. Ramco - Hard Worker - Eco Plaster NIRVANA FILMS Direction Narrative Madhya Pradesh Tourism MP Tourism - It All Began Here Venus Productions Direction Narrative Goel TMT Band Baaja Bitiya The Unicorn Films Direction Narrative Reckitt Dettol Present Shadi Ka Ghar Chrome Pictures Direction Narrative Mondelez Cadbury Silk l AI Doesn’t Know Good Morning Films Direction Narrative META MEETA M/s. NIRVANAFILMS Direction PSA Goel TMT Band Baaja Bitiya The Unicorn Films Direction PSA Hindustan Unilever | Dove Dove - Reclaim Your Curls Offroad Films Direction PSA Colgate India Indianis Dentris Hungry Films LLP Direction PSA St. Jude India ChildCare Centres Renu Vs The City Hungry Films LLP Direction PSA Titan Eyeplus Titan Eyeplus | The Ek Tara Project Absolute Productions Direction PSA Mathrubhumi Sadhanam Kayyilundo? — A Film with a Purpose Adsflo Worlwide Pvt ltd Direction Best Campaign Ather Energy Limited Ather M/s. NIRVANAFILMS Direction Best Campaign The Ramco Cements Limited. Ramco- Hard worker M/s. NIRVANAFILMS Direction Best Campaign The Hindu Written By Journalists Rooted Films Direction Best Campaign Bajaj Bajaj Chetak M/s. NIRVANAFILMS Direction Best Campaign Piramal Finance Neeyat Se Banaya Hai, Toh Neeyat Se Badhoge Bhi Chrome Pictures Direction Under 30 GOOGLE GOOGLE PAY - Sab Tick Hai M/s. NIRVANAFILMS Direction Under 30 Technosport TechnoSport Brand Film M/s. NIRVANAFILMS Direction Under 30 Nilaya Anthology This or That? Direction Under 30 Marriott International Loyal Tea Direction Under 30 Molfa Music ESWY Khopcha Film LLP Direction Under 30 The Hazelnut Factory The Hazelnut Factory - Wedding Film Sharpcom Media Direction Under 30 AFKAP Hurt Direction Under 30 Ultraviolette Automotive F77 Mach 2 Ballistic + Slate Studios Direction Humour SleepyCat Sleep Solves Everything Mothership Productions Direction Humour Wellbeing Wellbeing - Farcheshtra Footloose Silms LLP Direction Humour The Hindu Written By Journalists Rooted Films Direction Humour Lava Mobiles Lava Mobiles - Growing Up Suncity Studios Direction Humour The Ramco Cements Limited. Ramco - Hard Worker - Eco Plaster M/s. NIRVANAFILMS Direction Humour Ather Energy Limited Ather - Skid Control M/s. NIRVANAFILMS Direction Humour The Whole Truth The Whole Truth - Protein Ke Pichhe Kya Hai? Footloose Silms LLP Direction Humour Sony Entertainment Television Shark Tank India - Save Your Bosses Suncity Studios Direction Humour Perfetti Van Melle - Chupa Chups Chupa Chups - Carrom Jamic Films Direction Montage BGMI BGMI | Everybody Loves A Good Fight Good Morning Films Direction Montage Mondelez Cadbury Silk l AI Doesn’t Know Good Morning Films Direction Montage Mother Dairy AAI JAISI MUMBAI The Unicorn Films Direction Montage Naturals Ice Cream Tree To Treat Studio Zuno Direction Montage BGMI BGMI Epic Update Good Morning Films Direction Montage Tata Motors TATA CV l The Nation in her lap Good Morning Films Direction Montage TVS Raider Hum Hai Raider LoudMouth Film Direction Montage Gitam University GITAM x Transformation LoudMouth Film Direction Montage Flipkart Flipkart ‘Sa Sa Le Le’ BANG BANG Mediacorp Direction Animation & CGI-Integrated Advertising Asian Paints Cholte Cholte Chollish – A Royale Tribute to Kolkata Hungry Films LLP Direction Animation & CGI-Integrated Advertising BGMI BGMI : Ride Beyond Limits Hammerhead Direction Animation & CGI-Integrated Advertising Flipkart / Realme Flipkart's Realme Ashwathram Films Artificial Intelligence Best AI Commercial Aditya Birla Capital Change the Default Settings KINNECT Artificial Intelligence Best AI Commercial Shriram Finance Shri Aarambh Commercial Vehicle Loans Prodigious Artificial Intelligence Best AI Commercial ALKEM LABS/ A TO Z MULTIVITAMINS HEALTH KA DAILY RESET Joystick Pictures Artificial Intelligence Best AI Commercial GUD FRIDAY - KEERTHI NIRMAL Gud Friday by Keerthi Nirmal - Frozen Sadhya | Onam Film Storytellers Union Artificial Intelligence Best AI Commercial Wink Salon Song of the Tree - "La Chanson de l'arbre" be positive 24 Innovation Design Private Limited Artificial Intelligence Best AI Commercial Agency - The Womb / Brand - Nilkamal Kursi Gobo Labs Artificial Intelligence Best AI Commercial Ekya Schools A future we build together Shreya Sen photography Artificial Intelligence Best AI Commercial Aamir Khan Productions Private Limited Announcement of Sitaare Zameen Par on YouTube - AI Promo Artificial Intelligence AI-integrated Live Action Film Himalaya Himalaya - Made No. 1 By Babies Not Bad Films Artificial Intelligence AI-integrated Live Action Film Agoda Peacock SUPRVLLN films Artificial Intelligence AI-integrated Live Action Film Vivo Vivo X300 Pro First December Films Artificial Intelligence AI-integrated Live Action Film Guidewire Software Wild At Work Storytellers Union Artificial Intelligence AI-integrated Live Action Film Kirloskar Made in Kirloskar FALCONER Film and Media Artificial Intelligence AI-integrated Live Action Film Gulf and Curativity Gulf - Dream Beyond Do Beyond Gobo Labs Artificial Intelligence AI-integrated Live Action Film Flipkart / Samsung Flipkart's Samsung Preshit Bhagat Artificial Intelligence AI-integrated Live Action Film Agoda Dolphin SUPRVLLN films Artificial Intelligence Best Visuals Shriram Finance Shri Aarambh Commercial Vehicle Loans Prodigious Artificial Intelligence Best Visuals Shemaroo Entertainment Ltd. Kindness Badhaye Goodness Shemaroo Entertainment Ltd. Artificial Intelligence Best Visuals Agency - The Womb / Brand - Nilkamal Kursi Gobo Labs Artificial Intelligence Best Non-commercial AI Film Non- Commercial ANHAD XSNRG Artificial Intelligence Best Non-commercial AI Film Short Film Hunger Gobo Labs Artificial Intelligence Best Non-commercial AI Film Short Film ( Non commercial ) FLUSHBACK LYREBIRDS Artificial Intelligence Best Non-commercial AI Film personal work Bun Whack It Buzzard AKIMBO Artificial Intelligence Best Non-commercial AI Film Levis Levis Tiger Cocktail Art Company Artificial Intelligence Best Non-commercial AI Film Shemaroo Entertainment Ltd. Kindness Badhaye Goodness Shemaroo Entertainment Ltd.