Infectious Advertising appoints Siddharth Kumar

Manifest Media

Advertising

His last full-time stint was with McCann Worldgroup, where he was associate creative director till 2023.

Siddharth Kumar

Infectious Advertising has announced the appointment of Siddharth Kumar as creative director. 

His last full-time stint was with McCann Worldgroup, where he was associate creative director till 2023. 

Ramanuj Shastry, creative chairman and co-founder, Infectious Advertising, said, “Sid has impressed me in the short time that I have known him. He is a solid writer and a great human being. I wish him a great inning at Infectious."

Akshay Kapnadak, chief creative officer, Infectious Advertising, added, “Siddharth is passionate about storytelling, curious about people, enthusiastic about the business and has a great work ethic. I'm looking forward to see what we all can build together."

Kumar said, “My goal is to help build a culture where storytelling thrives. I believe my role is to push the envelope, stir things up, and encourage new kinds of madness.” 

In a career spanning over 13 years, he has also worked with Ogilvy, McCann, Leo Burnett, VML, and Publicis, among others.