Goafest 2025: Abbys shortlist revealed
A total of 1,753 entries have been shortlisted across media and creative.
The organisers of the Abby Awards have revealed the shortlists.
A total of 1,753 entries have been shortlisted across media and creative.
In media, 491 entries have been shortlisted. The creative category sees a total of 1,262 shortlists (full table below).
According to a note from the organisers, Leo, Enormous, FCB, VML, McCann, Famous Innovations and Havas are leading the creative agency tally.
Winners will be announced during Goafest which will be held between 21-23 May.
Ajay Kakar, chairperson, awards governing council, Abby Awards, said, “The shortlist for the Abby Awards 2025 - across both creative and media categories is now out. It’s heartening to see the breadth and diversity of agencies, clients, brands, publishers, and broadcasters who have made it through the first round of rigorous jury evaluation. This wide representation reflects the vibrancy and depth of talent in our industry. With the second and third rounds of judging ahead, we now look forward to seeing the best rise to the top. All roads lead to the awards nights between 21st and 23rd May.”
01. Innovative Use of Audio Visual
Brand
Title
ACKO GENERAL INSURANCE LIMITED
Insurance ki Asli Lifeline: Celebrating Healthy Living and Change Makers with ACKO
ACKO GENERAL INSURANCE LIMITED
Sparkling Change Through Visual and Audio Art on the ACKO Welcome Change Wall
Aditya Birla Group
ABG X KBC: Igniting Purpose, Inspiring a Nation
Airtel Xstream Fiber
The Great Promo Heist: AXF’s Ingenious Content Hijack!
Birla Opus Paints
How Birla Opus hacked the live content on TV!
Bisleri
Replacing Cola with Water
CADBURY 5STAR
Squid Game: A 5Star Challenge
Cadbury Celebrations
From Digital Wishes To Real Celebrations-Moving India Closer
Chupa Chups
Chupa Chups Danced Its Way into 24 Million Homes
Closeup
Closeup Love Tunes
Dream11
India’s New Local Language
India Gate Basmati Rice
India Gate: Grains of Hope
JSW
JSW X OLYMPICS – RUKNA NAHI HAI
Kellogg’s Muesli 12 in 1
Kellogg’s Muesli 12 in 1 : Flip the Funnel
Let it Flow with Badshah
Let it Flow with Badshah
Mountain Dew
Mountain Dew Uthao Hotseat Jaane Ka Mauka Pao
Netflix
Netflixionary: Turning Prime-Time Reality into Prime-Time Storytelling
Netflix India & Bhansali Music
Heeramandi: The Diamond Bazaar x Miss World 2024
OPPO India
Reality Reinvented: When Bigg Boss Became OPPO’s Demo Stage
Parle G
Parle-G’s Genius 3 minute TVC challenging the tradition’Pratha’during Ganesh Festival
Rin Liquid
Bhagyalakshmi wears the same Blue Rin Liquid Saree for a 100 Episodes
Saffola
Heart Health on Prime Time: A First-of-Its-Kind Disruption in Television Storytelling for Wellness
Samsung Galaxy S25 Ultra
India’s favourite couple becomes a throuple
Sensodyne
Innovating Recognition: How Sensodyne Used Audio-Visual Brilliance to Win Hearts and Minds
SOFY
SOFY- Hum Aage Aage, Duniya Peeche Peeche
SPOTIFY
Spotify Wrapped 2024: Sonic & Visual Tapestries of a Year in Listening
SPRITE
Sprite O’Clock!
SPRITE
Bubbles of Laughter
Tata Motors
Tata Motors Commercial Vehicles presents Trucking into the Future
Tata Salt
Tata Salt: Rekindling the Iconic Jingle”Namak Ho Tata Ka” Legacy
Thums Up
Toofani Biryani
Thums Up
Jo Bhi Thunderwheels Chalega Super Toofani Banjayga
UPI
Con” Nahi Banega Crorepati
Vim
Vim: Rhythm in the Routine
Wok Tok by Veeba
Serving ‘Chinese, Par Apne Style Se’ to GenZ
2. Innovative Use of Print
Brand
Title
CONGLOMERATE FUND
BELIEVER OF INDIA
Dove
Beauty Test Stops With Me
Flipkart Internet Pvt Ltd
From Print to Prompt: Unveiling Flipkart Minutes’ 10-Minute Miracle
Kia Carnival
Kia Carnival Launch Print Ad Comes
MTV
A HAUNTING AD
Neurobion Forte
Neurobion Forte: Sabse Bada B, Neurobion Ka Vitamin B
NPCI Corporate
NPCI Salutes India’s Digital Payment Revolution on Republic Day
Saffola Gold Oil
Saffola World Health Day Conundrum: When bhajiyas became the real front-page news
Samsung India
Sketch to Magic | Santa Print AR Game
Samsung India
Print that was a film
Skoda India
Skoda Kylaq Booking Campaign – Augmented Reality Ad via Print
SWIGGY
SNACKING MEETS CRICKET: A GAME-CHANGING PRINT INNOVATION BY SNACC!
SWIGGY
THE AD YOU HAD TO INFLATE TO BELIEVE
SWIGGY INSTAMART
PRINT THAT YOU CAN SMELL: SWIGGY INSTAMART’S NOSTALGIC MANGO INNOVATION
Zomato
Zomato Veg Innovation
3. Innovative Use of Activation
Brand
Title
Aditya Birla Sun Life Insurance
Buddhe Hoke Kya Banoge?
Aditya Birla Sun Life Insurance
India, Ab Hadh Karde!
AMAZON PRIME VIDEO
CITADEL HONEY BUNNY TAKES OVER GAIETY GALAXY
Apollo Tyres
Apollo Endumaxx #BharatKaSafar
Bumble and Puma
Bumble X Puma – Single’s Run
Cadbury Fuse
Live from the Sky: Fuse Fights Hunger at India’s Biggest Concert
Cadbury Fuse
Cadbury Fuse – Defeating Hunger one sweat at a time
Cadbury Silk
Expressing love with Cadbury Silk
Castrol CRB Turbomax
Empowering India’s Drivers of Progress with Castrol’s School on Wheels
Castrol POWER1
India’s ULTIMATE Biking Revolution: Powering moto-racing dreams of 220 million bikers
Colors Marathi
From #3 to #2 in 30 days – Powered by Faith, Festivities and Footfalls
DRPPL
Ab Meri Dharavi Ki Baari Hain
Garnier Hair Color
The Garnier Color Car Carnival
Hellmann’s
As’the Camera eats First’, Hellmann’s reveals a delicious surprise
Honda
Honda Dry Thru
Hyundai India
Hyundai Presents – Fear Factor – Khatron Ke Khiladi’24
Liquid IV
Liquid IV India Launch: Revolutionizing Hydration with Science and Community Impact.
Matrix
From Salons to Social Stars: How Matrix Hair Transformers 3.0 Turned 40K Hairdressers Into Brand Advocates
Mother Dairy Ultimate Dahi
Matki Phod, Rishte Jod with Mother Dairy Ultimate Dahi
Netflix
Turning Screens, Streets & Stations into Storytellers: Khakee’s Disruptive Media Play
Netflix India & Bhansali Music
Heeramandi: The Diamond Bazaar x Miss World 2024
Nissan Motors
Nissan One car one world
Prime Video
Turning Transit into Triumph: The Call Me WEH Experience.
Pulse
Pulse Ek, Avatar Anek
RuPay
RuPay’s Wristband Move- Tap. Pay. Activate
Seagram’s Royal Stag packaged Drinking Water
Boombox 2.0: Creating a custom Sonic Experience for Generation large
Singapore Tourism Board
Made in Singapore
Sunlight
Sphere of Sunlight
Sunlight
Sunlight Hacks Into Pujo Shopping
Swiggy
Swiggy Bhog Elo Boney
SWIGGY INSTAMART
SWIGGY INSTAMART INSTALLED ONE OF ITS KIND MODAK DISPENSOR FOR GANESH CHATHTURTHI
Swiggy XL
Swiggy XL X Singham – Guinness World Record
THE COCA COLA COMPANY
From Crowd to Connection: Coca-Cola’s Role in India’s Holiest Journey
UltraTech
Baat Ghar Ki – UltraTech Logos Ke Saath
UltraTech Cement
Yashasvi Sarpanch: UltraTech’s Rural Revolution
Vim
Vim Ka Maha Kadhi Record
Volkswagen
Making Waves: The VW x Red Bull Kerala Wake Surge
4. Innovative Use of Out of Home
Brand
Title
AMAZON PRIME VIDEO
CRASH BAAM BOOM WITH CITADEL HONEY BUNNY
Britannia
Nature Shapes Britannia
Cadbury Fuse
Cadbury Fuse – Defeating Hunger one sweat at a time
Cello
Keeping It Cool… Even for the Birds
Havells
Havells Safteycha Deva
Hindustan Unilever
Where Faith Meets Innovation – At Mahakumbh 2025
Jubilant Foodworks pvt ltd
Soup-er-Hero
KFC
Taste The Epic
L’Oreal India
The Floating Billboard
Netflix
Vinyl Masterpiece: Immersive Celebration of Chamkila’s Legacy
Netflix
Turning Screens, Streets & Stations into Storytellers: Khakee’s Disruptive Media Play
Prime Video & Amazon MGM Studios
BANDISH BANDITS X RAJASTHAN: A CULTURAL TAKEOVER
PUMA
PVMA: THE DISRUPTION THAT MADE THE NATION LOOK TWICE
WARNER BROS. DISCOVERY, INC.
Joker 2-Steps
5. Innovative Use of Cinema
Brand
Title
AirAsia
AirAsia Cinematic Inflight Experience
AMAZON PRIME VIDEO
CITADEL HONEY BUNNY TAKES OVER GAIETY GALAXY
KILL THE MOVIE BY DHARMA PRODUCTIONS
COUNTDOWN TO KILL(THE MOVIE)
6. Innovative Use of Radio
Brand
Title
DRPPL
Dharavi Diaries
Kia Syros
Kia Syros Radio City Takeover
Muthoot Finance
Sunheri Soch Season 3 – Aao Manayein Garv ka Parv
Tata Salt
Tata Salt: Rekindling the Iconic Jingle”Namak Ho Tata Ka” Legacy
UltraTech Cement Limited
Voices of Progress: UltraTech ‘s Nation-Building Story powered by innovation
7. Innovative Use of Branded Content – Integration
Brand
Title
Adani Group
Empowering Ability of Specially Abled
Adani Group
Transforming a B2B Giant into a household name
Amazon.in
Bachchan to Basket: Turning TV Viewers into Amazon Shoppers
Apollo Tyres
Apollo Endumaxx #BharatKaSafar
Ariel
Share The Load
Birla Opus Paints
Har Kahani Ke Rang Birla Opus Ke Sang
CADBURY 5STAR
5Star x Bigg Boss
Cadbury Celebrations
Creating Unclicked Sibling Memories , Powered by Cadbury Celebrations
Cadbury Dairy Milk
Celebrating First Coaches of Cricketing Legends with Cadbury Dairy Milk
Chupa Chups
Chupa Chups Danced Its Way into 24 Million Homes
Domex
Dual Screen Reality drives dividend for Domex
GoIbibo
Goibibo x Bigg Boss Tamil: Turning Reality TV into a Travel Movement
Google Pixel
LiverPool (Anfield) Awaits with Google Pixel
Haier
Game On: Haier QD Mini LED Levels Up with Playground
Hyundai India
Hyundai Co-presents – Kaun Banega Crorepati – 2024
Kia Seltos
Kia Seltos 2.0 x Dance Deewane
Kia Syros
Kia Syros Launch on Masterchef India
Kohler
Kohler – Indian Idol Aha Telugu And Tamil
Kohler
Kohler – Sony Liv MDL Integration
Limca
Travel With Limca
Mountain Dew
Mountain Dew Uthao Hotseat Jaane Ka Mauka Pao
Netflix India & Bhansali Music
Heeramandi: The Diamond Bazaar x Miss World 2024
Nivea Soft
NIVEA SOFT – #FreshDrishtikon
Philips
Philips x KBC Content Integration
Rin Liquid
Bhagyalakshmi wears the same Blue Rin Liquid Saree for a 100 Episodes
Royal Enfield
Evolution of Hunter 350
Samsung Fold 6 & Samsung S24/25Ultra
Samsung mobile – AI News Partnership
Samsung Galaxy S25 Ultra
India’s favourite couple becomes a throuple
Samsung India
Newsroom is the News
Samsung India
Launch with a punch(ayat)
SWIGGY INSTAMART
SHOP WHAT YOU WATCH: A First-of-its-Kind Content-Commerce Innovation
Tanishq
Beyond the Break: Tanishq’s Content Integration Redefines Bridal Jewellery Marketing
TVS Raider
Breaking Barriers- TVS Raider Bike Reporter
UPI
“Con” Nahi Banega Crorepati: Blending Brand with Truth
Veeba
How we got India to’Dip’
Zupee
Zupee x KBC Ghar Baithe Jeeto
8. Innovative Use of Branded Content – Creation
Brand
Title
Asian Paints Neo Bharat
Pragati Ke Rang: Reaching Hearts, Not Just Homes
Cadbury 5Star
Squid Game: A 5Star Challenge
Castrol POWER1
India’s ULTIMATE Biking Revolution: Powering moto-racing dreams of 220 million bikers
Hyundai Motor India Ltd.
Samarth by Hyundai – In partnership with NDTV
Hyundai Motor India Ltd.
Hyundai X Mans World – The Drive Within
Jameson Ginger Ale
Memoirs of Jameson: the non-serious guide to owing counterculture
JoyAlukkas
Brides Today X JoyAlukkas – Beyond the Vows
KitKat India
Snap In Half
L’Oréal Professionnel
From Backstage to Spotlight: How L’Oréal Professionnel Turned Hairdressers Into Stars with IHA’s Reality TV Revolution
Mahindra Rise
Mahindra SabCultures introduces India to Unparalleled Music, Unexplored Art, and Untold Stories.
Prime Video & Amazon MGM Studios
CALL ME BAE X INDIA TODAY
Samsung India
The Oldest City. Through the Eyes of the Latest Tech
Volkswagen
Making Waves: The VW x Red Bull Kerala Wake Surge
9. Innovative Use of Digital Search SEO
Brand
Title
AskNestle
Connecting with India: How AskNestle Achieved 2X Growth with Vernacular Content and GenAI-Driven SEO Strategy
Friends Adult Diapers
India’s OG Adult Diaper Brand Goes Digital: How Friends Adult Diapers Scaled SEO the Vernacular Way
Godrej Properties Limited
Lost Traffic Post Google Rollout? Here’s How Godrej Properties Revived It in 90 Days
Home Centre
Beyond Rankings: Building Relevance, Resonance & Results with SEO
MyNestle
From Launch to Leadership: 2X Organic Growth with 93% Engagement Rate for MyNestlé, Nestlé’s D2C Platform
Oasis Fertility
From Low Visibility to 10x Growth: How SEO Delivered a Fertile Ground for Oasis
Rio Pads
Breaking the Flow: RIO Pads’SEO Surge through Content & Vernacular Precision
10. Innovative Use of Paid Search
Brand
Title
adidas
adidas D2C Performance – Always on
Axis Max Life Insurance
Intent is the New Insight: Reimagining Search for Growth at Axis Max Life
Beautiful Homes Painting Services
From SOV to ROI: Paid Search as a Growth Engine for Asian Paints
Bournvita
Tayyari Jeet Ki : Rebuilding Trust, Keyword by Keyword
Continental Coffee
Continental Coffee: Brewing Connections, Across Every Corner of India
Crompton
Engineered for Intent: Crompton’s Search Precision
Dell Technologies
AI-Led Search Engineered Store Footfalls & 27% ROAS Growth
Garnier
Garnier’s Audience Optimization through Value Based Bidding
Kellogg’s Muesli 12 in 1
Kellogg’s Muesli – Offshore fishing for a Power Packed breakfast
Polycab India Limited
Beyond Keywords : Polycab’s Persona-led & Insights Driven Paid Search Strategy
Royal Enfield
Festive Leads Surge: Powered by Data and Automation
11. Innovative Use of Social Media
Brand
Title
Airtel 5G Plus
Airtel’s Mission: No More SPAM!
Amazon Prime Video
Slaying Social: Redefining Media Innovation with Call Me Bae
Amazon Prime Video
Double Tap. Double Genre. How Prime Video Turned Retargeting into a Storytelling Game
Ariel
Share The Load
Bournvita
Bournvita: Rebuilding Trust with the ‘Right Science’
Cadbury 5star
Destroy Valentine’s Day: Cadbury 5Star’s Uncle Takeover
Cadbury 5Star
Cadbury 5Star: Make AI Mediocre Again
Cadbury 5Star
How Cadbury 5Star owned “Do Nothing”
Cadbury Celebrations
From Digital Wishes To Real Celebrations-Moving India Closer
Cadbury Choclairs
Cadbury Choclairs : Owning Halloween with a Spooky Sweet Treat
Closeup
Closeup Love Tunes
Coca-Cola
Coke Studio Your Stage Your Story
Colgate Palmolive India
Colgate’s Oral Health Movement: Leveraging WhatsApp for Nationwide Dental Awareness and Access
Hellmann’s
As’the Camera eats First’, Hellmann’s reveals a delicious surprise
Hi-Perf
Lamba Chalega: A Record-Breaking Ride with Hi-Perf
iQOO (Vivo)
Scroll. Swipe. Search. Sold Out: How Paid Social Became the Demand Engine for iQOO 13
KitKat India
Snap In Half
Kotak811
Scam Ka Siren – A Creator-Led Mission to Outsmart Online Fraud
Kotak811
The CPAO Machine: Kotak811’s Data-Led Acquisition Model
Lufthansa
Milan Beyond the Map: #LufthansaMilanInsider
Maruti Suzuki India Limited
Time to go Swifting x YouTube Fan Fest
Netflix
Giggles Galore: Netflix’s Epic Adventure in Memeland
Netflix
Case Closed: The Genius Digital Moves Behind’Murder Mubarak
Pepsi
#AnyTime Pepsi Time
Samsung
Monster ki chaanbeen
Samsung India
Launch with a punch(ayat)
SPOTIFY
SPOTIFY – PAUSE INITIATIVE
SPOTIFY
Rap 91: India Ka Rap Scene Aage Badhaye with Spotify
SPOTIFY
SPOTIFY – NEELESH MISRA – YAADON KI MEHFIL
SPRITE
Cricket ka tha junoon, Sprite ne diya sukoon – #ThandRakh!
Star India Private Limited
Merging Two Powerhouses, Building a Super Brand: JioHotstar
Sun Pharma Corporate
Celebrating the Heroes Who Gift Second Chances
Swiggy Food
What a Delivery: Swiggy Turns IPL Scrolls into Orders
Thums Up
Jo Bhi Thunderwheels Chalega Super Toofani Banjayga
Thums Up
Toofani Tour
Thums Up
Utha Thums Up Jaga Toofan
UltraTech
Banega Toh Badhega India – Influencers of Progress
12. Innovative Use of Digital Display
Brand
Title
Amazon MX Player
How Chidiya Udd Made Digital Display Unmissable
Amazon Prime Video
Tradition in 4K: Bandish Bandits Season 2 Reimagines Display for a Modern Audience
Amazon Prime Video
Fantasy Made Real: How Rings of Power Took Over Digital India
Cadbury Celebrations
From Digital Wishes To Real Celebrations-Moving India Closer
Castrol EDGE
The EDGE Dimension: Redefining Performance in 3D
Colgate Palmolive India
Colgate’s Personalized WhatsApp Smile Revolution – Oral Health Movement
Colgate Palmolive India
Colgate Purple in Pixels: Digital Display Campaign Shaping Oral Beauty
GoIbibo
Lighting Up Screens: Goibibo’s Festive Digital Disruption
Indriya Jewellery
Indriya Jewellery : Dil Se Display
MEDANTA HOSPITAL
Medanta Hypertension Zone
MTV
THE FRIGHT SWIPE
MTV
DHOKA IS JUST A PHONE CALL AWAY
Myntra India Private Limited
Big Fashion Festival
Netflix
Case Closed: The Genius Digital Moves Behind’Murder Mubarak
New Saridon – Bayer Consumer Health
Dynamic, Data-Driven, Disruptive: New Saridon’s Display Success Story
Spotify
Redefining Value in Streaming: Spotify India’s Record-Breaking Campaign Story
SPRITE
Cricket ka tha junoon, Sprite ne diya sukoon – #ThandRakh!
Star India Private Limited
Push Notification Se Drama Tak: Taaza Khabar Season 2 Ki Digital Kahani
Star India Private Limited
Never Be Caught Off Guard. Taaza Khabar Prepares You for What’s Next
Star India Private Limited
Merging Two Powerhouses, Building a Super Brand: JioHotstar
Starbucks
From Clicks to Cups
Swiggy Food
What a Delivery: Swiggy Turns Match Moments into Mealtime Orders
SWIGGY INSTAMART
Innovative, real-time display ads powered by weather data—delivering convenience when it mattered most
Tata Motors Commercial Vehicles
Tata Magic With Frodoh
UltraTech
Baat Ghar Ki – UltraTech Logos Ke Saath
UltraTech Cement Limited
From Clicks to Bricks: UltraTech’s AI-Powered Journey with India’s Home Builders
Volkswagen
PAAI Integration for Taigun – An industry first product innovation on Carwale
13. Innovative Use of Mobile
Brand
Title
Aditya Birla Sun Life Insurance
Buddhe Hoke Kya Banoge?
Bournvita
Bournvita #DForDreams
Britannia Bourbon
Your Favorite Dessert Recipes – ‘Bourbon-AI-zed’
Britannia Croissant
Croissant, Made Easy: How Britannia Turned Pronunciation into Play
Cadbury 5Star
Cadbury 5Star: Make AI Mediocre Again
Cadbury Celebrations
Creating Memories Never Clicked
Colgate Palmolive India
Bridging the Gap: Colgate’s Oral Health Movement Reaches Millions Through WhatsApp
Domex
Dual Screen Reality drives dividend for Domex
GATSBY
The Invisible Hack
Google Gemini
India”Prompt karo, aage bado” with Gemini
Hindustan Unilever
Knorr Korean Ramen – Dare to Slurp
ICICI Prudential Mutual Funds
The NFO That Broke the Mold: A Mixed Reality Triumph for ICICI Prudential AMC
L’Oréal Professionnel
Mobile-First Magic: How L’Oréal iNOA’s AR Filter Became India’s Go-To Hair Color Advisor
Mahindra Thar Roxx
The Sound of Thar: A WhatsApp Experience That ROXXed India
MTV
FEAR IN THEIR HANDS – A MOBILE HAUNTING
Pediasure
Supporting Growth, Building Futures: The PediaSure Story
Samsung India
Print that was a film
SPRITE
Bubbles of Laughter
UltraTech
Transforming 1.9 Billion UltraTech Logos into 1.9 billion home building experts
14. Innovative Use of Commerce
Brand
Title
adidas
adidas D2C Performance – Always on
Bisleri
From One-Time Orders to Lifelong Subscribers
Cadbury Oreo
Oreo Space Dunk: The World’s First Cookie To Take Indians Out Of This World!
Continental Coffee
Continental Coffee: Brewing Connections, Across Every Corner of India
Google Pay
Zepto’s holiday happiness, courtesy of Google Pay!
Maggi
SUNDAY MAGGI MASTI – Tailored Consumption Occasion on Q-Comm
Maybelline New York
Maybelline Lipstick Finder – Amazon
Mondelez
Turning First Party Data Mine in to Gold Mine
Netflix
From Cart to Cartel: A Surprise Drop That Stirred the City
Pediasure
PediaSure Driving Full Funnel Health Commerce
Schweppes
Schweppes- Born Social
Skoda India
Škoda x Zepto – India ka Khwab delivered in 10 minutes!
Skoda India
Best of Skoda
Thums Up
Toofani Biryani
15. Innovative Use of Gaming
Brand
Title
Cadbury Oreo
Oreo x Pokémon: The First-Ever Cookie to Launch a Nationwide Gaming Hunt
Dell Technologies
Alienware Built Its Own Gaming Universe, Not Just Ads
Domino’s
Game On: Domino’s Authentic Integration into India’s Gaming Culture
EZ Charge
The Easy Drive Game
Galaxy S25 Ultra
#PlayGalaxy Cup
Hindustan Unilever
Knorr Korean Ramen – Dare to Slurp
Hindustan Unilever
Gaming- Rin, Wheel, Surf: How Housewives became the unexpected champions of mobile gaming
Jal Jeevan Mission
Jal Jeevan Yatra: A Mahakumbh Story
16. Moment Marketing
Brand
Title
Aditya Birla Group
A LAUNCH FOR GOOD!
Axis Max Life Insurance
Double the Trust, Triple the Impact: The Axis Max Life Rebrand Story
Cadbury 5Star
Squid Game: A 5Star Challenge
Cadbury 5star
Destroy Valentine’s Day: Cadbury 5Star’s Uncle Takeover
Cadbury Fuse
Cadbury Fuse – Taking over Hunger with Bhookh Sticker
Cadbury Oreo
Oreo Pokémon x Coldplay: Turning India’s Biggest Moment into a Pop-culture Milestone
Cathay Pacific
Takeoff Takeover
Centuary Mattresses
Sleep Cooler, Perform Better
Coca-Cola
Halftime, Coke Time
Colgate Palmolive India
The Indian Sweets League: Turning Victory Bites into Brushing Nights
Daawat
Star in your Dream Ad with Chef Sanjeev Kapoor
Dominos
Slicing Through the Noise: Dominos Owning Hunger Moments with Timely Cravings
Google Pay
Zepto’s holiday happiness, courtesy of Google Pay!
Havells India Ltd.
Havells Coolest Hot Ad
Hindustan Unilever
Where Faith Meets Innovation – At Mahakumbh 2025
Hindustan Unilever
First ever 100% recyclable Bus Shelter in the world
Imperial Blue Packaged Drinking Water
Imperial Blue ambushes Cricket with a Bouncing Proposal
Iodex
Iodex Masters Moment Marketing: Delivering Relief at the World’s Largest Gathering, Kumbh Mela
Kansai Nerolac Paints Limited (Nerolac Paints)
Nerolac Dukaan It Yourself (DIY your shop)
Kitkat
KitKat & Candy Crush joined forces to make breaks more delicious and rewarding than ever!
Parle G
Parle-G’s Genius 3 minute TVC challenging the tradition’Pratha’during Ganesh Festival
Samsung India
Power of cheer
SARIDON WOMAN
Saridon Woman’s Momentous Marketing Achievement: A Guinness World Record Success
SPRITE
Sprite O’Clock!
Sun Pharma Corporate
Turning Doctors’Day into a National Moment of Gratitude
Swiggy Food
What a Delivery: Swiggy Hijacks Cricket Moments in Real Time
SWIGGY INSTAMART
SWIGGY INSTAMART INSTALLED ONE OF ITS KIND MODAK DISPENSOR FOR GANESH CHATURTHI
SWIGGY INSTAMART
SWIGGY INSTAMART’S ‘INSTAMAUT’: A REAL-LIFE SQUID GAME TO DELIVER THRILLS IN 10 MINUTES
THE COCA COLA COMPANY
From Crowd to Connection: Coca-Cola’s Role in India’s Holiest Journey
The Glenlivet Glassware
Celebrating Fool’s Quotient on April Fool’s Day
Vim
Vim Ka Maha Kadhi Record
17. Small Budget, Big Impact
Brand
Title
Bajaj Electricals
When Seva Became Strategy: A Heartfelt Impact on a Humble Budget
Birla Opus Paints
Har Kahani Ke Rang Birla Opus Ke Sang
Bisleri
New Model of Brand Love – When Product Becomes Media
Bisleri
Turning Habits Into Growth with ₹5 Lakh and Zero Paid Media
Britannia
Nature Shapes Britannia
Bumble and Puma
Bumble X Puma – Single’s Run
Cadbury Fuse
Live from the Sky: Fuse Fights Hunger at India’s Biggest Concert
Cadbury Oreo
Oreo History In The Baking
Cathay Pacific
Takeoff Takeover
EZ Charge
The Easy Drive Game
GATSBY
The Invisible hack
Glucon-D
Thakaan Gone Energy On
Honda Motorcycle and Scooter India (HMSI)
Honda Dry Thru
Jameson Ginger Ale
Memoirs of Jameson: the non-serious guide to owing counterculture
Kansai Nerolac Paints Limited (Nerolac Paints)
Nerolac Dukaan It Yourself (DIY your shop)
KFC
₹8K vs Aggregators: A Value Story Told Through Owned Media
Mondelez India pvt ltd
Oreo Ganpati: Modak Banva Ghari – Celebrating Imperfectly Perfect Playful Moments
Pulse
Pulse Ek, Avatar Anek
PUMA
PVMA: THE DISRUPTION THAT MADE THE NATION LOOK TWICE
SARIDON WOMAN
Empowering Women to Live Pain-Free Lives with Saridon Woman
18. Sports Marketing
Brand
Title
adidas
adidas YouGotThis Cricket Championship Trophy
ADITYA BIRLA CAPITAL LTD
ABC Sports Marketing
Aditya Birla Group
Turning Every Four Into A FORCE FOR GOOD
Aditya Birla Sun Life Insurance
India, Ab Hadh Karde!
Amazon MX Player
Brotherhood, Brawls & Breakthroughs: Fisaddi Scores with Kabaddi
Amazon MX Player
India Prayed. Baba Delivered. Aashram S3 x Champions Trophy
Birla Opus Paints
Breaking Boundaries: A Masterstroke in Cricket
Bisleri
Replacing Cola with Water
Bournvita
Bournvita #DForDreams
Cadbury Dairy Milk
Cadbury #ThankYouFirstCoach
Cadbury Oreo
Oreo History In The Baking
Castrol POWER1
India’s ULTIMATE Biking Revolution: Powering moto-racing dreams of 220 million bikers
Coca-Cola
Coke Studio Your Stage Your Story
Coca-Cola
Halftime, Coke Time
Dream11
Team Se Bada Kuch Nai
Dream11
India’s New Local Language
Garnier Men
From Stadium to Style : A Partnership with Mumbai Indians
Imperial Blue Packaged Drinking Water
Imperial Blue ambushes Cricket with a Bouncing Proposal
JSW
JSW X OLYMPICS – RUKNA NAHI HAI
Rupay
Strapped for Victory: RuPay’s Sports Move
Samsung India
Power of cheer
State Bank of India
Think Sports, Think SBI: From Legacy to MVP
Swiggy Food
What a Delivery: Swiggy Turns Cricket Fever into Food Cravings
Thums Up
Toofani Tour
Thums Up
Utha Thums Up Jaga Toofan
19. Micro Marketing
Brand
Title
Britannia Industries
Parvarish Ki Baat Pankaj Tripathi Ke Saath
Castrol CRB Turbomax
Empowering India’s Drivers of Progress with Castrol’s School on Wheels
Colors Marathi
From #3 To #2 In 30 Days – The Power of Going Local
Garnier Hair Color
The Garnier Color Car Carnival
Havells India Ltd.
Havells Coolest Hot Ad
Kansai Nerolac Paints Limited (Nerolac Paints)
Nerolac Dukaan It Yourself (DIY your shop)
MAAZA
Maaza Grand Pujo Parikrama
Mondelez India pvt ltd
Oreo Ganpati: Modak Banva Ghari – Celebrating Imperfectly Perfect Playful Moments
Mondelez India pvt ltd
Pookalams made Playful with Oreo #OreoOruPookalam
Moti
Making traditions trend
Netflix
From Cart to Cartel: A Surprise Drop That Stirred the City
Redbus India private Limited
Cracking the Code: How redBus Captured Untapped Potential in Madhya Pradesh
Sensodyne
Where Micro Targeting Met Meaningful Storytelling
SPOTIFY
Spotify WYNK Campaign
Surf Excel
Surf Excel Bags Utility and Innovation at Maha Kumbh
Swiggy Food
Driving Hyperlocal Success – Swiggy’s Chhole Bhature Campaign in Delhi NCR
SWIGGY INSTAMART
SWIGGY INSTAMART INSTALLED ONE OF ITS KIND MODAK DISPENSOR FOR GANESH CHATHTURTHI
THE COCA COLA COMPANY
From Crowd to Connection: Coca-Cola’s Role in India’s Holiest Journey
UBER
UBER – Stand Up For Safety
Ujala Supreme
The Wristbands of Suraksha
UltraTech Cement
UltraTech’s Rural Revolution: Yashasvi Sarpanch
UltraTech Cement Limited
UltraTech Cement | Vote Karega Toh Mazboot Banega India
UPI
Micro Moments. Major Safety. Powered by UPI
Vivo Mobile India Pvt Ltd
Vivo Switch Off
20. Innovative use of integrated media
Brand
Title
adidas
adidas YouGotThis T20 World Cup
adidas
adidas YouGotThis Cricket Championship Trophy
Aditya Birla Group
“A Force for Good: ABG Unites Purpose and Platforms to Inspire a Nation”
Aditya Birla Sun Life Insurance
India, Ab Hadh Karde!
ADITYA BIRLA SUNLIFE INSURANCE
BOODHE HOKE KYA BANOGE?
Amazon Prime Video
THE MISSING ELEPHANTS: AMAZON PRIME VIDEO’S INTEGRATED CALL FOR CONSERVATION
Amazon Prime Video
All Eyes on Phulera: Panchayat’s Seamless Multi-Media Rollout
Ariel
Share The Load
Axis Max Life Insurance
Two Brands. One Promise. Double the Bharosa.
Birla Opus Paints
A Magnum Opus Launch
Bisleri
Replacing Cola with Water
Cadbury 5star
Destroy Valentine’s Day: Cadbury 5Star’s Uncle Takeover
Cadbury Celebrations
Creating Memories Never Clicked with AI
Cadbury Dairy Milk
Cadbury #ThankYouFirstCoach
Cadbury Oreo
Oreo Space Dunk: The World’s First Cookie To Take Indians Out Of This World!
Cadbury Silk
Expressing love with Cadbury Silk
Castrol CRB Turbomax
Empowering India’s Drivers of Progress with Castrol’s School on Wheels
Center Fruit
Center Fruit-“Kaisi Jeebh Laplapaayi”
Coca-Cola
Coke Studio Your Stage Your Story
Coca-Cola
Halftime, Coke Time
Colgate Palmolive India
Colgate’s Integrated Strategy Creates a National Health Movement by Reaching Millions
Confirm Ticket Online Solutions Pvt Ltd
Confirm Tkt to IPL
Disney Cruise
An Integrated Campaign That Sailed Ahead With The Most Magical Media Mix
Dove
Beauty Test Stops With Me
Godrej Appliances
WoodFinish That Wooed People – Literally
Indriya Jewellery
Indriya Jewellery: Because Her Heart Wanted More
Jio Cinema
A Nation in Sync: How Integrated Media Made IPL Unmissable
Jio Cinema
Unified Strategy, Unparalleled Results: The Olympics 2024 Breakthrough
Kellogg’s Muesli 12 in 1
Kellogg’s Muesli – Offshore fishing for a Power Packed breakfast
MTV
THE DARK AD
Nivea Soft
NIVEA SOFT – #FreshDrishtikon
OPPO India
From Reality TV to Digital Dominance: The OPPO F27 Pro+ Launch
P&G Gillette
Gillette’s Razor-sharp pitch to cricket lovers that led to 40% growth in business
PAMPERS PANTS
Kunji Karuthal – Pampers Promise to New Moms
Philips
Philips Festive Integrated Airfryer Campaign
Seagram’s Royal Stag packaged Drinking Water
Boombox 2.0: Creating a custom Sonic Experience for Generation large
Sensodyne
Educate. Empower. Execute: Redefining Oral Health Through Integrated Innovation
SOFY
SOFY- Hum Aage Aage, Duniya Peeche Peeche
Spotify
Play Your Part
SPRITE
Bubbles of Laughter
Sunlight
Sphere of Sunlight
Tata Salt
Tata Salt: Rekindling the Iconic Jingle”Namak Ho Tata Ka” Legacy
Thums Up
Jo Bhi Thunderwheels Chalega Super Toofani Banjayga
Thums Up
Toofani Biryani
UltraTech
Baat Ghar Ki – UltraTech Logos Ke Saath
UltraTech Cement
Banega Toh Badhega India: Building Beyond Structures: UltraTech’s Butterfly Effect on India’s Progress
Vim
Vim Ka Maha Kadhi Record
WhatsApp: Privacy Unlocked and Conversations secured!
21. Cause Marketing
Brand
Title
Adani Group
Empowering Ability of Specially Abled
Aditya Birla Group
“From Screens to Streets: ABG’s Media-Led Mission for a Better Tomorrow”
Amazon Prime Video
THE MISSING ELEPHANTS: AMAZON PRIME VIDEO’S INTEGRATED CALL FOR CONSERVATION
Bajaj Electricals
From Heat to Heart: Bajaj’s Cause-Driven Impact at India’s Holiest Gathering
Colgate Palmolive India
Beyond Brushing: Campaign to Redefine Oral Health in India
Flex Forward – Boards of Change
From Canvas to Cause. From Ads to Action. OOH Industry’s 1st Green Initiative.
Garnier
Garnier – Towards Greener Tomorrow
Honda Motorcycle and Scooter India (HMSI)
Honda Dry Thru
India Gate Basmati Rice
India Gate : Grains of Hope
Maybelline New York
Raise Your Hand, You’re Not Alone – Let’s Be Brave Together
P&G Shiksha
#StandUpForTheLearningGap – A thumb stopping initiative to bridge the learning gap
Saffola
Saffola’s #StepUpForYourHeart Challenge with Ronit Roy on World Heart Day
Samsung India
Solve For Tomorrow | A national education and innovation competition
Spotify
From Beats to Ballots: Spotify empowering Youth
Sun Pharma Corporate
Some Heroes Don’t Wear Capes, They Save Lives
Tata Salt
Inclusivity in Every Beat: Tata Salt’s Jingle Reimagined for All
UltraTech Cement Limited
UltraTech CEMENTING DEMOCRACY: Vote Karega Toh Mazboot Banega India
22. Innovative Use of Data & Analytics
Brand
Title
Airtel Xstream Fiber
Quantifying Success for Media Excellence: Airtel EmQuiSync
Amazon India
The Science of Joy: How Amazon Used Data to Celebrate India’s Diverse Festive Spirit
Angel One
GrowthIQ – Delivering Game-changing Growth
Angel One
Angel One’s F1RST Revolution
Cathay Pacific
Takeoff Takeover
iQOO (Vivo)
Turning Data Into Demand: The iQOO Z9s Launch Playbook
iQOO (Vivo)
Reverse-Engineered to #1: The Analytics Playbook Behind iQOO 13’s Market Surge
Kotak811
Kotak811’s Cloud Leap: Transforming Data Chaos into Marketing Intelligence
Mahindra and Mahindra
Performance Forecaster – A cutting-edge tool for planning on television impact properties decoding viewership dynamics, delivering unerring precision, and maximizing ROI through data-driven strategies.
Mahindra and Mahindra
FutureVerse – Focusing on the Future Through the Prism of Culture
Mondelez
Turning First Party Data Mine in to Gold Mine
Mondelez India
Using First-Party Data SMARTly to Drive Business Impact
Skoda India
Best of Skoda
Star Sports
Targeting Beyond Boundaries: Data-Enabled Precision Targeting in World Cup 2024
Swiggy Food
Swiggy IPL 2024 – ADH Studies
Swiggy Food
Turning First-Party Data into a Retention Engine
The Coca Cola Company
Empowering TCCC to Lead the Future Through the power of Data
UltraTech Cement Limited
UltraTech Cementing Democracy: Vote Karega Toh Mazboot Banega India
Wakefit
Tracking the Invisible: How Wakefit Engineered a Multi-Touch Attribution Model with Privacy-Safe Data
23. Innovative Use of Emerging Technology
Brand
Title
Aditya Birla Sun Life Insurance
Buddhe Hoke Kya Banoge?
Amazon Prime Video
WhatsApp Se Bhaukaal Tak: Mirzapur S3’s AI-Led Journey of Fan Immersion
Britannia Bourbon
Your Favorite Dessert Recipes – ‘Bourbon-AI-zed’
Cadbury Celebrations
Creating Memories Never Clicked with AI
Colgate Palmolive India
AI Meets Accessibility: Colgate’s WhatsApp Campaign Transforms Oral Health in India
Ensure Diabetic Care
Precision in Every Impression: EDC’s Cross-Platform Innovation to Eliminate Media Wastage
Havells India Ltd.
Havells Coolest Hot Ad
Hero MotoCorp
Driving Hero’s Festive Campaign Success: Leveraging Data Clean Rooms to Achieve a 60x ROI in Offline Sales through Enhanced Branding Impact
Hindustan Unilever
Knorr Korean Ramen – Dare to Slurp
Hindustan Unilever
First ever 100% recyclable Bus Shelter in the world
Indriya Jewellery
Indriya Jewellery: Powered by Emotion, Lit by Voice
Maruti Suzuki Swift
Augmenting Reality, Accelerating Impact: Swift’s AR-Powered Launch
Netflix
Case Closed: The Genius Digital Moves Behind’Murder Mubarak
Nivea Soft
NIVEA SOFT – #FreshDrishtikon
NPCI Corporate
NPCI Salutes India’s Digital Payment Revolution on Republic Day
P&G Shiksha
#StandUpForTheLearningGap – Creating a TECHtonic impact on society with 696% increase in positive sentiment
Royal Enfield
Smart Signals, Sharper Impact : CDP-Led Marketing Evolution
Star Sports
Catch ’em Young: Motivating a New Generation for Kabaddi
Sunsilk
Sunsilk Shine Stars: Unleashing the Fame Monster
UltraTech
Transforming 1.9 Billion UltraTech Logos into 1.9 billion home building experts
UltraTech Cement Limited
From Clicks to Bricks: UltraTech’s AI-ML Powered Journey with India’s Home Builders
UltraTech Cement Limited
Voices of Progress: UltraTech’s Tech-Driven Transformation of Nation-Building
UPI
Building trust in Digital payments at Maha Kumbh 2025′
24. Innovative Use of Integrated Media
Brand
Title
Grameenphone
Bondhu Bojhe Amake
Grameenphone
Internet-er Duniya Shobar
NESCAFÉ
Nescafe Coffee Day
STILL PRINT
01A: Still Print- FMCG: Foods & Beverages
Brand
Title / Caption
Flipkart Minutes Wipe This Ad Happydent White Keeps apart Henlo Pet Nutrition The Anatomy of Suffering Lay’s Ways to Lay’s Pepsi Anytime01B: Still Print-FMCG – Personal Care, Home Care, Healthcare & Others
Brand
Title / Caption
AIS Silent Letters – Debt AIS Silent Letters – Receipt AIS Silent Letters – Iron Flipkart Minutes Wipe This Print Ad MyMuse Designed to Find the Right Spot Skybags Trailbags Zlade Ballistic Balls01C: Still Print-Consumer Durables – Household and Business Appliances
Brand
Title / Caption
AIS Noise Bandra AIS Noise Bangalore AIS Silent Letters – Iron AIS Silent Letters – Receipt AIS Silent Letters – Debt Flipkart Minutes Wipe This Print Ad Sleepwell World Sleep Day01D: Still Print-Automotive
Brand
Title / Caption
Vespa VespaCities01F: Still Print-Retail
Brand
Title / Caption
Flipkart Minutes Wipe This Print Ad01G: Still Print-Corporate, Media, Entertainment & Others
Brand
Title / Caption
Manifest Phone vs Camera – The Chaos Manifest Phone vs Camera – The Dance Manifest Phone vs Camera – Acccordian Man Manifest Phone vs Camera – Glass Manifest Phone vs Camera – The Begger Manifest Phone vs Camera – People Manifest Phone vs Camera – The Rains Mumbai Press Club Write for Rights The Times Of India Ink of Democracy01H: Still Print-Public Service
Brand
Title / Caption
The Times Of India Ink of Democracy01I: STILL CRAFT-Copywriting
Brand
Title / Caption
AIS Open Windows Traffic AIS Open Windows Construction AIS Open Windows People Henlo Pet Nutrition The Anatomy of Suffering IKEA Billy Billy Billboards Muktaa Charitable Foundation The Suicide Note That Saved Lives. Mumbai Press Club Write for Rights Reliance Azorte Your Safe Space Zlade Ballistic Men love their balls AIS Silent Letters – Iron01J: STILL CRAFT-Art Direction
Brand
Title / Caption
AIS Silent Letters – Debt AIS Silent Letters – Receipt Asian Paints – Royale Glitz Tribute to Gujarat – Special Edition Pack Brihanmumbai Municipal Corporation Seven Layers Of Truth Buckaroo Fit My Feet Central Railways Lucky Yatra Cornitos Crusties Corny Comics Flipkart Minutes Wipe This Ad Happydent White Keeps apart Henlo Pet Nutrition The Anatomy of Suffering IKEA The Sleep Portraits Manifest Phone vs Camera MyMuse Designed to Find the Right Spot NACHIKETA SCHOOLS NACHIKETA- STORY BROCHURE Navneet Education Limited Colour Blindness Detection Textbook Oreo History in the Baking Saguna Baug – Agro Tourism Farm LEGACY OF HABITAT SAGUNA BAUG Sebamed Skin Deep Tata Tea Gold Tata Tea Gold Durga Puja Festive Packaging The Times Of India Ink of Democracy01K: STILL CRAFT-Photography
Brand
Title / Caption
Manifest Phone vs Camera Reliance Azorte Your Safe Space Sebamed Skin Deep01L: STILL CRAFT-Illustration
Brand
Title / Caption
AIS Noise Ananda Bazar Patrika Desh Magazine Desh Pujobarshiki Campaign Asian Paints – Royale Glitz Tribute to Gujarat – Special Edition Pack Buckaroo Fit My Feet Cornitos Crusties Corny Comics kala ghoda association KALA GHODA ARTS FESTIVAL SILVER JUBILEE EDITION Mumbai Indians Deck Of Dreams NACHIKETA SCHOOLS NACHIKETA- STORY BROCHURE Navneet Education Limited Colour Blindness Detection Textbook Oreo History in the Baking PVR INOX CINEMAS PVR INOX CALENDAR 2025 Skybags Trailbags Us Nomads Cafe Us Nomads Cafe- Posters01M: STILL CRAFT-Typography
Brand
Title / Caption
Central Railway Lucky Yatra Hyundai Sounds of India Vespa VespaCitiesSTILL DIGITAL
02A: STILL DIGITAL-FMCG – Foods & Beverages
Brand
Title / Caption
Dipsy India Take a Dip KitKat India One Image, Many Interruptions02B: STILL DIGITAL-FMCG – Personal Care, Home Care, Healthcare & Others
Brand
Title / Caption
AIS Silent Letters – Iron AIS Silent Letters – Receipt AIS Silent Letters – Debt Durex Durex Moment Marketing Durex Durex Moment Marketing – Coldplay Sebamed Skin Deep Skybags Trailbags UOMO Men’s Grooming Outplay the sun – Tennis UOMO Men’s Grooming Outplay the sun – Beach volleyball UOMO Men’s Grooming Outplay the sun – Basketball02C: STILL DIGITAL-Consumer Durables – Household and Business Appliances
Brand
Title / Caption
AIS Silent Letters – Debt AIS Silent Letters – Receipt AIS Silent Letters – Iron02D: STILL DIGITAL-Automotive
Brand
Title / Caption
Vespa VespaCities02E: STILL DIGITAL-Services
Brand
Title / Caption
Apollo 24/7 THE SYMPTOM SCALE (Cough) Apollo 24/7 THE SYMPTOM SCALE (Wound) Apollo 24/7 THE SYMPTOM SCALE (Rash)02F: STILL DIGITAL-Retail
Brand
Title / Caption
Yatra Kilimanjaro Yatra Australia Yatra USA02G: STILL DIGITAL-Use of Copywriting in any digital form
Brand
Title / Caption
Dipsy India Take a Dip Durex Durex Day 6/9 Durex Durex Moment Marketing – Coldplay Fevicol Friendship Band Nahi, Friendship Bond! Filter Ish watch emailer Isya #SpotifyWrapped Cosmetology Version Reliance Azorte Your Safe Space02H: STILL DIGITAL-Corporate, Media, Entertainment & Others
Brand
Title / Caption
Manifest Phone vs Camera – The Rains Manifest Phone vs Camera – People Manifest Phone vs Camera – The Begger Manifest Phone vs Camera – Glass Manifest Phone vs Camera – Acccordian Man Manifest Phone vs Camera – The Dance Manifest Phone vs Camera – The Chaos SARATHY Gear up for a safer New Year Tata Group 100 years of Bombay HouseAUDIO-VISUAL TV, CINEMA, DIGITAL, OTT (Below 1 min duration)
03A: AUDIO-VISUAL TV, CINEMA, DIGITAL, OTT (Below 1 min duration)-FMCG – Foods & Beverages
Brand
Title / Caption
COCA-COLA COCA-COLA HALFTIME Dominos Respect the moment – College Dominos Respect the moment – Parking Flipkart Minutes Flipkart Minutes KitKat India Break Par Sirf Break Lahori Jeera Har Koi Peera Lahori Zeera Limca Lime ‘n’ Lemoni – Limca Nescafe Nescafe Gold-Make your world Sting Energy Sting 250 ml. Fully Electric Campaign Sting Energy Sting Energy Everywhere Campaign Wok Tok By Veeba Chinese, par apne style se03B: AUDIO-VISUAL TV, CINEMA, DIGITAL, OTT (Below 1 min duration)-FMCG – Personal Care, Home Care, Healthcare & Others
Brand
Title / Caption
Adidas You Got This Birla Opus Paints Opus: Naye Zamane Ka Naya Paint – Economy Birla Opus Paints Opus: Naye Zamane Ka Naya Paint – Exteriors Durex India Durex Lubes: Teaching India to get it wrong Flipkart Minutes Flipkart Minutes Jaquar Singer Jaquar Footsie Jaquar Fingertips03C: AUDIO-VISUAL TV, CINEMA, DIGITAL, OTT (Below 1 min duration)-Consumer Durables – Household and Business Appliances
Brand
Title / Caption
Finolex Fans Finolex LED Finolex Smart Door Locks Finolex Wires Flipkart Internet Pvt. Ltd Customer Value Proposition Campaign Flipkart Minutes Flipkart Minutes X Samsung S24 Series Flipkart Minutes Flipkart Minutes03E: AUDIO-VISUAL TV, CINEMA, DIGITAL, OTT (Below 1 min duration)-Services
Brand
Title / Caption
ACKO Health Insurance Ki Subha Ho Gayi Mamu AirAsia The Great Indian Fufaji Bandhan Life Sirf Life Nahi, Bandhan Life Fireman Dream11 Aapki Team Mein Kaun- Bhatawadekar Dream11 Aapki Team Mein Kaun- Strategy Dream11 Aapki Team Mein Kaun- Channa Mereya Dream11 Aapki Team Mein Kaun- Rapid Fire Dream11 Aapki Team Mein Kaun- Pitch Dream11 Aapki Team Mein Kaun- Thugs Goibibo Don’t Be Stupid ft Rishabh Pant & Sunil Gavaskar Rapido Bus Rapido Puddle Rapido Robber Rapido Auto Uber India Boomer in an Uber Uber India Ride like a Hyderabaddie vs Bengaluru UPI Direction03F: AUDIO-VISUAL TV, CINEMA, DIGITAL, OTT (Below 1 min duration)-Retail
Brand
Title / Caption
COCA-COLA COCA-COLA HALFTIME Flipkart Minutes Flipkart Big Sale of Small Things Flipkart Internet Pvt. Ltd Customer Value Proposition Campaign Flipkart Minutes Flipkart Minutes X Silk – Valentine’s day Flipkart Minutes Flipkart Minutes Launch03G: AUDIO-VISUAL TV, CINEMA, DIGITAL, OTT (Below 1 min duration)-Corporate, Media, Entertainment & Others
Brand
Title / Caption
Bangur Cement Vote Solid, Desh Solid Battlegrounds Mobile india Kutty Gangster – Thoda Time Thoda BGMI Battlegrounds Mobile india Balloon – Thoda Time Thoda BGMI COCA-COLA COCA-COLA HALFTIME Jaquar Footsie Jaquar Singer Spotify India Spotify Mix – Made For You Romantic Mix Spotify India Spotify Mix – Made For You Studying Mix Spotify India Spotify Mix – Made For You Midnight Mix Spotify India Spotify – Music Magic Hai Sound of Unity Spotify India Spotify – Music Magic Hai Let’s Hit Rewind Spotify India Spotify – Music Magic Hai Dad’s Got the Grooves! The Times of India In with the news, Out with the noise03H: AUDIO-VISUAL TV, CINEMA, DIGITAL, OTT (Below 1 min duration)-Public Service
Brand
Title / Caption
Lay’s Drops of JoyAUDIO – VISUAL CINEMA, TV, DIGITAL, OTT (1 minute and above)
04A: AUDIO – VISUAL CINEMA, TV, DIGITAL, OTT (1 minute and above)-FMCG – Foods & Beverages
Brand
Title / Caption
Chitale Bandhu Chaha Bakarwadi aani Toh COCA-COLA COCA-COLA HALFTIME COCA-COLA COCA-COLA HALFTIME FOR EVERYONE Lahori Jeera Har Koi Peera Lahori Zeera Nescafe Nescafe Classic Parle-G Parle-G Teacher’s Day Film Quaker Bowl of Growth Snickers Hungal Driving School Wok Tok By Veeba Chinese, par apne style se04B: AUDIO – VISUAL CINEMA, TV, DIGITAL, OTT (1 minute and above)-FMCG – Personal Care, Home Care, Healthcare & Others
Brand
Title / Caption
Jaquar Singer Jaquar Footsie Kansai Nerolac Paints Limited Nerolac Dukaan It Yourself (DIY your shop) P&G Whisper Early Periods Pentonic #Herstory GANDHI Pentonic #Herstory NEHRU Pentonic #Herstory PATEL STAR CEMENT Power Flowers Stayfree Talk to your Sons04C: AUDIO – VISUAL CINEMA, TV, DIGITAL, OTT (1 minute and above)-Consumer Durables – Household and Business Appliances
Brand
Title / Caption
AIS Summer Dorset Dog Dorset Father & Son Finolex Wires Finolex Pipes and Fittings We All Can Havells India Ltd. The Coolest Hot Ad Luminous Solar Coaching Sir Samsung India Launch with a Punch(ayat) Samsung India Power of Cheer04D: AUDIO – VISUAL CINEMA, TV, DIGITAL, OTT (1 minute and above)-Automotive
Brand
Title / Caption
Mahindra Tractors Desh Ki Shakti SHELL THE PITSTOP TATA.ev Women’s Day04E: AUDIO – VISUAL CINEMA, TV, DIGITAL, OTT (1 minute and above)-Services
Brand
Title / Caption
ACKO Tailor Test Aditya Birla Capital Limited Aditya Birla Capital – SIP Simran Air India Safety Mudras Bandhan Bank Maa Toh Maa Hai Bandhan Life Maa ki Udaan, Bandhan Se Mother’s Day Campaign Battlegrounds Mobile India DoomTroopers Dream11 Aapki Team Mein Kaun- The Party Flywire India The Empty Nest HDFC ERGO HDFC ERGO Love All redBus India Private Limited Dil Ki Patri Uber India Boomer in an Uber UTI Mutual Fund MAAF Kar Zupee Sadiyon Se India Ka Apna Game04F: AUDIO – VISUAL CINEMA, TV, DIGITAL, OTT (1 minute and above)-Retail
Brand
Title / Caption
McDonald’s India The Loudest burger04G: AUDIO – VISUAL CINEMA, TV, DIGITAL, OTT (1 minute and above)-Corporate, Media, Entertainment & Others
Brand
Title / Caption
Adani Group Pehle Pankha Aayega, Phir Bijli Aayegi Bandhan Bank Maa Toh Maa Hai Dorset Dog Dorset Father & Son Jaquar Footsie Jaquar Singer Jeep India Final Trail NavBharat Times Zoya Lobo-Pragati Ka Partner film Navneet Education Limited Colour Blindness Detection Textbook P&G Shiksha Stand Up For Learning Gap P&G Whisper Early Periods Tanishq Jewellery Rivaah by Tanishq04H: AUDIO – VISUAL CINEMA, TV, DIGITAL, OTT (1 minute and above)-Public Service
Brand
Title / Caption
Prega News International Women’s Day #SheCanCarryBoth Quaker Bowl of Growth Robin Hood Army Pack One For Pintu Tata Trusts Gaanth Pe Dhyan The Coca-Cola Company Coke Studio Bharat-The Girl Who Played The TutariAUDIO
05A: AUDIO- FMCG – Foods & Beverages
Brand
Title / Caption
7Up 7Up x Spotify – SpiceIt Playlist Freshpick Rooster Veeba Roasted Sesame Veeba Hot & Sweet Veeba Caesar Dressing Veeba Sweet Onion05B: AUDIO-FMCG – Personal Care, Home Care, Healthcare & Others
Brand
Title / Caption
Abharan Jewellers The Musical Odomos Clap P&G Whisper Period Song05C: AUDIO-Consumer Durables – Household and Business Appliances
Brand
Title / Caption
AIS Open Windows Traffic AIS Open Windows Construction AIS Open Windows People AIS Boss & Employee AIS Salon05E: AUDIO-Services
Brand
Title / Caption
Apollo 24/7 News Anchor Apollo 24/7 Commentary Apollo 24/7 Pilot to ATC Yatra Veitnam Yatra Nicaragua Yatra Brazil05F: AUDIO-Retail
Brand
Title / Caption
Apollo 24/7 Pilot to ATC Apollo 24/7 Commentary Apollo 24/7 News Anchor Myntra Vogueabulary05G: AUDIO-Corporate, Media, Entertainment & Others
Brand
Title / Caption
Air India Let’s MOGO P&G Whisper Period Song05H: AUDIO-Public Service
Brand
Title / Caption
Rotary Club Bangalore PC Memory05I: AUDIO-Use of Music
Brand
Title / Caption
7Up 7Up x Spotify – SpiceIt Playlist Abharan Jewellers The Musical Air India Let’s MOGO Birla Opus Opus Launch: Duniya Ko Rang Do COCA-COLA COCA-COLA HALFTIME Quaker Bowl of Growth Reckitt and News18 studios Mission Swachhta Aur Paani redBus India Private Limited Sound of Nation STAR CEMENT Rain Stoppers05J: AUDIO-Sound Design
Brand
Title / Caption
Air India Let’s MOGO redBus India Private Limited Sound of Nation Shankh Sound Studio The Sound Direction STAR CEMENT Power Flowers The Coca-Cola Company Coke Studio Bharat-The Girl Who Played The Tutari05K: AUDIO-Script
Brand
Title / Caption
Apollo 24/7 Prescriptions Veeba 39 Flavours of Sauces Yatra Travel Smooth05L: AUDIO-Casting & Performance
Brand
Title / Caption
Nexon Paints SWEET-HATE, BITTER-SOFT, SCARY-SUGARY The Coca-Cola Company Coke Studio Bharat-The Girl Who Played The Tutari Yatra Veitnam Yatra Brazil05M: AUDIO-Use of Radio or Audio as a Medium
Brand
Title / Caption
7Up 7Up x Spotify – SpiceIt Playlist Shankh Sound Studio The Sound Direction05N: AUDIO-Use of Audio Technology
Brand
Title / Caption
Neeman’s Are Those Neeman’s Shoes Phone Hack05O: AUDIO-Voice-Activation
Brand
Title / Caption
Alembic Pharmaceuticals Ltd LullabAI Myntra Vogueabulary Neeman’s Are Those Neeman’s Shoes Phone Hack P&G Shiksha Alexa Stands Up For Learning Gap05P: AUDIO-Branded Content / Podcasts
Brand
Title / Caption
7Up 7Up x Spotify – SpiceIt Playlist Durex The Durex Podcast The Coca-Cola Company Coke Studio Bharat-The Girl Who Played The Tutari05R: AUDIO-Audio Led Creativity
Brand
Title / Caption
Abharan Jewellers The Musical Air India Let’s MOGO Neeman’s Are Those Neeman’s Shoes Phone Hack redBus India Private Limited Sound of Nation Shankh Sound Studio The Sound Direction The Coca-Cola Company Coke Studio Bharat-The Girl Who Played The TutariOUT OF HOME (AMBIENT MEDIA)
06A: OUT OF HOME (AMBIENT MEDIA)-FMCG – Foods & Beverages
Brand
Title / Caption
Britannia Nature Shapes Britannia Henlo Pet Nutrition The Anatomy of Suffering06B: OUT OF HOME (AMBIENT MEDIA)-FMCG – Personal Care, Home Care, Healthcare & Others
Brand
Title / Caption
AZORTE High-Street Fashion Brand for Gen Z Buckaroo Fit My Feet Durex Dilluminati Campaign Kansai Nerolac Paints Limited Nerolac Dukaan It Yourself (DIY your shop) MyMuse Designed To Find The Right Spot Nexon Paints SWEET-HATE, BITTER-SOFT, SCARY-SUGARY06C: OUT OF HOME (AMBIENT MEDIA)-Consumer Durables – Household and Business Appliances
Brand
Title / Caption
AIS Silent Letters Debt AIS Silent Letters Receipt AIS Silent Letters Iron Havells India Ltd. The Coolest Hot Ad Nuvoco Shree Ganesha06D: OUT OF HOME (AMBIENT MEDIA)-Automotive
Brand
Title / Caption
Honda Motorcycle & Scooter India Pvt. Ltd Honda Dry Thru06E: OUT OF HOME (AMBIENT MEDIA)-Services
Brand
Title / Caption
Assana Colorectal and Gut Wellness Clinic The truth about life is that shit happens everyday Assana Colorectal and Gut Wellness Clinic The number one clinic for your number two problems Cathay Pacific Takeoff Takeover Central Railway Lucky Yatra ESAF Small Finance Bank Dabba Savings Account National Payments Corporation Of India Anti Scam Shala06F: OUT OF HOME (AMBIENT MEDIA)-Retail
Brand
Title / Caption
AZORTE YOUR SAFE SPACE: Highstreet Fashion for Gen Z Buckaroo Fit My Feet Flipkart Minutes Q Jumpers. IKEA Billy Billy Billboards IKEA The Sleep Portraits IKEA IKEA typing McDonald’s West & South Cosplay Sebamed Skin Deep Us Nomads Cafe Us Nomads Cafe- Posters06G: OUT OF HOME (AMBIENT MEDIA)-Corporate, Media, Entertainment & Others
Brand
Title / Caption
Amazon Prime Video Lauki hatao, Panchayat S3 date pao Buckaroo Fit My Feet Crayons Advertising Ltd. Creatively Independent Since 1986 Durex Rainbow Classrooms Jaquar Sustainable Before Fashionable – Okhla Jaquar Sustainable Before Fashionable – Manesar Jaquar Sustainable Before Fashionable – Bhiwadi Manifest Phone vs Camera – The Rains Manifest Phone vs Camera – People Manifest Phone vs Camera – Glass Manifest Phone vs Camera – The Chaos Mumbai Press Club Write for Rights Nuvoco Shree Ganesha Spotify India Spotify – Play Your Part, India06H: OUT OF HOME (AMBIENT MEDIA)-Public Service
Brand
Title / Caption
Brihanmumbai Municipal Corporation Seven Layers Of TruthINTEGRATED
07A: INTEGRATED-FMCG – Foods & Beverages
Brand
Title / Caption
7Up 7Up x Spotify – SpiceIt Playlist COCA-COLA COCA-COLA HALFTIME KitKat India BREAK FREE Lahori Jeera Har Koi Peera Lahori Zeera Lay’s Farm Equal Nourishing Farms Integrated Campaign for FMCG Brand Pepsi Anytime Sting Energy Sting Energy’s Dart Campaign Thums Up Thums Up Toofani Biryani Hunt Season 207B: INTEGRATED-FMCG – Personal Care, Home Care, Healthcare & Others
Brand
Title / Caption
AIS Silent letters AZORTE High-Street Fashion Brand for Gen Z Birla Opus Opus Launch: Duniya Ko Rang Do CaratLane CaratLane Postcards Durex India Durex Lubes: Teaching India to get it wrong Nexon Paints SWEET-HATE, BITTER-SOFT, SCARY-SUGARY P&G Whisper Period Science for Moms Sebamed Skin Deep07C: INTEGRATED-Consumer Durables – Household and Business Appliances
Brand
Title / Caption
AIS Open Windows AIS Silent letters Flipkart Minutes The Big Flipkart Minutes07D: INTEGRATED-Automotive
Brand
Title / Caption
Mahindra Electric Origin SUVs Unlimit Love MG Windsor EV Live Business Class Super Splendor XTEC Thaat 69 Ke07E: INTEGRATED-Services
Brand
Title / Caption
Aditya Birla Sun Life Insurance #BoodheHokeKyaBanoge DishTV Watcho THE STREAMING NEWSPAPER ESAF Small Finance Bank Dabba Savings Account HDFC ERGO HDFC ERGO Love All Lemonn 360 redBus Timepass Skip Karo redRail redRail Loot07F: INTEGRATED-Retail
Brand
Title / Caption
COCA-COLA COCA-COLA HALFTIME McDonald’s West & South Cosplay07G: INTEGRATED-Corporate, Media, Entertainment & Others
Brand
Title / Caption
Amazon MX Player Free Entertainment with No Strings Attached MTV India MTV Dark Scroll NAVBHARAT TIMES BARABARI KI BHASHA Navneet Education Limited Gyaan ke Ganesha – Turning Books Into Blessings P&G Shiksha Stand Up For Learning Gap P&G Whisper Period Science For MOMs Tata Group 100 years of Bombay House The Coca-Cola Company Coke Studio Bharat-The Girl Who Played The Tutari The Telegraph Santanan Dehi Breaking The Bias 2024 The Telegraph #BreakTheStereotypes The Times of India In with the news, Out with the noise07H: INTEGRATED-Public Service
Brand
Title / Caption
Child Rights and You (CRY) Girl Interrupted Recykal Mera Desh Meri Zimmedari The Coca-Cola Company Coke Studio Bharat-The Girl Who Played The TutariDIGITAL
08Aa: DIGITAL-Websites / Microsites / Metaverse – Brand Website
Brand
Title / Caption
Reliance General Insurance Pink Star Rating08Ab: DIGITAL-Websites / Microsites / Metaverse – Brand Microsite
Brand
Title / Caption
Axis Bank Devanagari PIN BGMI How BGMI Made a Scam Ad to Expose Scam Ads IKEA Art of Posing08Ba: DIGITAL-Social Media (Co-Creation/Crowd sourcing/Community Building)
Brand
Title / Caption
Britannia Treat Croissant Britannia Prashant (Croissant) IKEA Billy Billy Billboards Instagram Dropped My Draft Oreo Eat Oreo like a Superstar redBus India Private Limited Sound of Nation Reliance General Insurance Pink Star Rating The Coca-Cola Company Coke Studio Bharat-The Girl Who Played The Tutari08Bb: DIGITAL-Social Media (Tools/ Applications)
Brand
Title / Caption
Myntra Vogueabulary08Bc: DIGITAL- Social Media (Livestreams and Other Real Time Engagements)
Brand
Title / Caption
Burger King Roast the Roast Lay’s Ways to Lay’s Pepsi Anytime Samsung From UX to AX Samsung Galaxy S25 Ultra #PlayGalaxy Cup TVS Motor Company Spot Zyada Win Zyada08Bd: DIGITAL-Integrated Social Media Campaign
Brand
Title / Caption
Amazon MX Player Free Entertainment with No Strings Attached Amazon MX Player Jamnapaar Social Campaign Axis Bank Devanagari PIN Fevicol House of Fevicol: Brand Case Study MTV India Tucchh Vichhar Pepsi Anytime redRail redRail Loot The Times of India In with the news, Out with the noise08Da: DIGITAL-Digital Technology – Technology (Utility /Tool)
Brand
Title / Caption
Axis Bank Devanagari PIN Axis Bank Sanskrit Password CaratLane CaratLane Postcards Corona India The Corona Sunset View HDFC ERGO Habit Of Life redBus India Private Limited Route to 47 Reliance General Insurance Pink Star Rating VIM Vim: Adds Rhythm in the routine08Db: DIGITAL-Digital Technology – Technology (Installations)
Brand
Title / Caption
Asian Paints Milan Stambh : Divine Intersections Cathay Pacific Takeoff Takeover08Dc: DIGITAL-Digital Technology – Technology (Others)
Brand
Title / Caption
DishTV Watcho THE STREAMING NEWSPAPER NPCI THE SOUND OF INDIA’S PROGRESS Prayagraj Mela Authority Mahakumbh Experience Centre Prime Video Mirzapur’s Success: GenAI, Storytelling & Drama!08Dd: DIGITAL-Digital Technology – Technology (Smart devices/voice assistants)
Brand
Title / Caption
MTV India MTV Dark Scroll P&G Shiksha Alexa Stands Up For Learning Gap VIM Vim: Adds Rhythm in the routine08G: DIGITAL-Best in Innovations on OTTs or Content Platforms Branded content created exclusively for OTT platform
Brand
Title / Caption
Google India House of Gemini Thumsup Thums Up Toofani Biryani Hunt Season 208H: DIGITAL-Best in Creator/Influencer Partnerships
Brand
Title / Caption
Amazon Prime Video Premi Video Britannia Treat Croissant Britannia Prashant (Croissant) Castrol EDGE Making India’s OG influencer, SRK, vanish! DBS Bank DBS Sounds of Budget Dove Beauty Test Stops With Me Duolingo The Most Educational Collab Google Android The Season That Wasn’t HDFC Bank FinanciallyEverAfter Instagram Dropped My Draft KitKat India #SnapInHalf Moti Making Traditions Trend NAVBHARAT TIMES BARABARI KI BHASHA P&G Whisper Period Science For Moms redRail redRail Loot Reliance General Insurance Pink Star Rating Relispray #AapJeetienInjuriesNahi Samsung India Launch with a Punch(ayat) SBI Card Shahid’s Buzzing Itinerary Sleepwell Sleepwell Pro Nexa Cake The Times of India In with the news, Out with the noise Uber India Uber One vivo Xplore the Xtreme Wakefit Gaddagiri by Wakefit08I: DIGITAL-Best in Moment Marketing
Brand
Title / Caption
Amul Olympics Campaign – #TasteOfLuckIndia BGMI How BGMI Made a Scam Ad to Expose Scam Ads Britannia Treat Croissant Britannia Prashant (Croissant) Duolingo DuoLipa Durex Durex Moment Marketing – Coldplay Durex Durex Moment Marketing Goibibo Don’t Be Stupid ft Rishabh Pant & Sunil Gavaskar Heineken Heineken Clink & Connect Nuvoco Shree Ganesha Pepsi Anytime – Integrated Wakefit Gaddagiri by Wakefit08J: DIGITAL-Best in Platform Innovation
Brand
Title / Caption
7Up 7Up x Spotify – SpiceIt Playlist Alembic Pharmaceuticals Ltd LullabAI KitKat India One Image, Many Interruptions Myntra Vogueabulary redBus Timepass Skip Karo redBus India Private Limited Sound of Nation Spotify India Spotify – Play Your Part, India08Ka: DIGITAL-Online only video (single, 15s)
Brand
Title / Caption
Durex Durex Elevate Spray08Kb: DIGITAL-Online only video (single, 15s to 30s)
Brand
Title / Caption
Adidas You Got This Battlegrounds Mobile india Kutty Gangster – Thoda Time Thoda BGMI Battlegrounds Mobile india Balloon – Thoda Time Thoda BGMI Finolex Finolex Wires Finolex Finolex Smart Door Locks Finolex Finolex LED Finolex Finolex Fans Lahori Jeera Har Koi Peera Lahori Zeera Rapido Bus Rapido Puddle Rapido Robber Rapido Auto Swiggy Arriving now: Chawla?! UPI Direction Wok Tok By Veeba Chinese, par apne style se08Kc: DIGITAL-Online only video (single, 30s to 60s)
Brand
Title / Caption
BGMI How BGMI Made a Scam Ad to Expose Scam Ads COCA-COLA COCA-COLA HALFTIME Durex India Durex Lubes: Teaching India to get it wrong Finolex Finolex Wires Finolex Finolex LED Finolex Finolex Fans Finolex Finolex Smart Door Locks Flo Mattress Alarm Jaquar Singer McDonald’s India The Loudest burger NavBharat Times Zoya – India’s First Transgender Photojournalist Reliance General Insurance Protection Ka All-Rounder Swiggy India Swiggy Group Ordering UPI Direction08Kd: DIGITAL-Online only video (single, above 60s)
Brand
Title / Caption
BGMI
Live the Battlegrounds
BGMI Seriously Fun Dream11 Aapki Team Mein Kaun- The Party IKEA The Closet Jaquar Singer KitKat India One Image, Many Interruptions Kurkure Culinary – Chatpatein Se Sab Patein Lahori Jeera Har Koi Peera Lahori Zeera P&G Shiksha Stand Up For Learning Gap P&G Whisper Period Song Recykal Mera Desh Meri Zimmedari Snickers Hungal Driving School STAR CEMENT Power Flowers Stayfree Talk to your Sons Sun Pharma – Making India Heart Strong Make Her Heart Strong Wok Tok By Veeba Chinese, par apne style se08Ke: DIGITAL-Online only video (Campaign)
Brand
Title / Caption
AirAsia The Great Indian Fufaji Battlegrounds Mobile india Thoda Time Thoda BGMI Chhanv Foundation – Sheroes Hangout Cafe Chhapaak – Acid Attack Survivor’s Version Durex India Durex Lubes: Teaching India to get it wrong Finolex Finolex Wires HDFC Bank Yeh Aapke Saath Bhi Ho Sakta Hai Lemonn Zero Rupaye ka Kharcha Duniya Bhar mein Charcha Nutrica Jaisa Ghar Waisa Cooking Oil Sell on Amazon India Dikhoge to Bikoge Spotify India Spotify Mix – Made For You Romantic Mix Swiggy Instamart Arriving now? Chawla! Wakefit Gaddagiri by Wakefit WD-40 6-second solves08L: DIGITAL-Creative Use of Data
Brand
Title / Caption
Axis Bank Devanagari pin Axis Bank Sanskrit Password Cathay Pacific Takeoff Takeover Corona India The Corona Sunset View Reliance General Insurance Pink Star Rating Swiggy Arriving now: Chawla?!08M: DIGITAL-Use of AI
Brand
Title / Caption
Alembic Pharmaceuticals Ltd LullabAI Prime Video Mirzapur’s Success: GenAI, Storytelling & Drama!08N: DIGITAL CRAFT-UI / UX Design (App, Social Media)
Brand
Title / Caption
Reliance General Insurance Pink Star Rating08O: DIGITAL CRAFT- Data/ Analytics
Brand
Title / Caption
Cathay Pacific Takeoff Takeover Reliance General Insurance Pink Star Rating08P: DIGITAL CRAFT-Programming
Brand
Title / Caption
Axis Bank Devanagari PIN08Q: DIGITAL CRAFT-Creative use of Video
Brand
Title / Caption
BGMI How BGMI Made a Scam Ad to Expose Scam Ads Dorset Every door deserves a Dorset: Dog Durex India Durex Lubes: Teaching India to get it wrong KitKat India One Image, Many Interruptions Lemonn Chak De P&G Shiksha Stand Up For Learning Gap Spotify India Spotify Mix – Made For You Studying Mix08R: DIGITAL CRAFT-Creative use of Animation
Brand
Title / Caption
Birla Opus Paints Opus Launch: Duniya Ko Rang Do08S: DIGITAL CRAFT-Creative use of Copywriting
Brand
Title / Caption
Assana Colorectal and Gut Wellness Clinic We treat all kinds of assholes Cathay Pacific Takeoff Takeover Dream11 Aapki Team Mein Kaun- The Party Dream11 Aapki Team Mein Kaun- Bhatawadekar Dream11 Aapki Team Mein Kaun- Thugs Dream11 Aapki Team Mein Kaun- Rapid Fire Durex India Durex Lubes: Teaching India to get it wrong Manifest Phone vs Camera The Times Of India Ink of DemocracyDESIGN
09A: DESIGN-Corporate / brand identity
Brand
Title / Caption
ACKO ACKO New Brand Identity ANAGRAM THE NEW GRAMMAR OF SHOES Buckaroo Fit My Feet HDFC Bank PIXEL Credit Card Design IGLOO CHILLED PERFECTION KLING BREWERIES A LINGERING AFTERTASTE KUMARI THE QUEEN OF HEARTS MANISH MALHOTRA SPOTLIGHTING ICONIC GLAMOUR NENAPU THE SMELL FROM YOUR POCKETS THARRO DRAPE YOUR PERSONALITY Us Nomads Cafe Us Nomads Cafe- Brand Identity09B: DESIGN-Stationery
Brand
Title / Caption
Shankh Sound Studio The Sound Direction Us Nomads Cafe Us Nomads Cafe- Stationery09C: DESIGN-Brochures, Catalogues and Annual Reports
Brand
Title / Caption
Brihanmumbai Municipal Corporation Seven Layers Of Truth Henlo Pet Nutrition The Anatomy of Suffering MyMuse Designed To Find The Right Spot NACHIKETA SCHOOLS NACHIKETA- STORY BROCHURE NACHIKETA SCHOOLS NACHIKETA- SCHOOL BROCHURE Thrive Future Habitats TFH Brochure- The Life You Deserve09D: DESIGN-Use of Design in Direct Mail
Brand
Title / Caption
Brihanmumbai Municipal Corporation Seven Layers Of Truth Henlo Pet Nutrition The Anatomy of Suffering Mumbai Indians Deck Of Dreams MyMuse Designed To Find The Right Spot NACHIKETA SCHOOLS NACHIKETA- SCHOOL BROCHURE PVR INOX CINEMAS PVR INOX CALENDAR 2025 The Times Of India Ink of Democracy Thrive Future Habitats TFH Brochure- The Life You Deserve09E: DESIGN-Use of Design in Posters
Brand
Title / Caption
Henlo Pet Nutrition The Anatomy of Suffering MyMuse Designed To Find The Right Spot Sebamed Skin Deep Spotify India Spotify – Play your Part, India Us Nomads Cafe Us Nomads Cafe- Posters09F: DESIGN-Publications, books, diaries, newspapers, magazines
Brand
Title / Caption
ACKO Tailor Test PVR INOX CINEMAS PVR INOX CALENDAR 202509G: DESIGN-Calendars
Brand
Title / Caption
PVR INOX CINEMAS PVR INOX CALENDAR 202509H: DESIGN-Typography Design
Brand
Title / Caption
Axis Bank Devanagari PIN Hyundai Sounds of India09I: DESIGN-Packaging
Brand
Title / Caption
Buckaroo Fit My Feet IGLOO BREWING LEGENDS La Valee Like no other Lazy Cocktails Lazy Cocktails- Packaging Design Love Crummbs Takeaway Bird Feeder MANSION HOUSE CHAMBERS ROOTED IN FRANCE, MADE IN INDIA MONARCH LEGACY EDITION THE ROYAL WELCOME Oreo History in the Baking Percol Percol India Launch WINECHEF ALMOST AN ACT OF GOD09J: DESIGN-Sustainable Packaging
Brand
Title / Caption
Buckaroo Fit My Feet Love Crummbs Takeaway Bird Feeder09L: DESIGN-Design for B2B products and services
Brand
Title / Caption
Buckaroo Fit My Feet Kansai Nerolac Paints Limited Nerolac Dukaan It Yourself (DIY your shop) Lay’s Farm Equal09M: DESIGN-Environment design
Brand
Title / Caption
Britannia Nature Shapes Britannia Honda Motorcycle & Scooter India Pvt. Ltd Honda Dry Thru Kansai Nerolac Paints Limited Nerolac Dukaan It Yourself (DIY your shop) Prayagraj Mela Authority Mahakumbh Experience Centre09N: DESIGN-Best Integrated Design Campaign
Brand
Title / Caption
Buckaroo Fit My Feet Us Nomads Cafe Us Nomads Cafe- Integrated09O: DESIGN-Use of Copywriting
Brand
Title / Caption
Brihanmumbai Municipal Corporation Seven Layers Of Truth Durex India Durex Lubes: Teaching India to get it wrong Henlo Pet Nutrition The Anatomy of Suffering Manifest Phone vs Camera Us Nomads Cafe Us Nomads Cafe- Posters Axis Bank Devanagari PIN09P: DESIGN-Use of Typography
Brand
Title / Caption
Hyundai Sounds of India MyMuse Designed To Find The Right Spot09Q: DESIGN-Use of Illustration
Brand
Title / Caption
Air India Express Tales Of India IGLOO BREWING LEGENDS JSW Steel Independence Day Mumbai Indians Deck Of Dreams NACHIKETA SCHOOLS NACHIKETA- STORY BROCHURE NACHIKETA SCHOOLS NACHIKETA- SCHOOL BROCHURE Oreo History in the Baking Thrive Future Habitats TFH Brochure- The Life You Deserve Us Nomads Cafe Us Nomads Cafe- Posters09R: DESIGN-Use of Photography
Brand
Title / Caption
Durex India Durex Lubes: Teaching India to get it wrong Manifest Phone vs Camera Sebamed Skin Deep09S: DESIGN-Use of Mixed Media
Brand
Title / Caption
Quaker Bowl of Growth Thrive Future Habitats TFH Brochure- The Life You Deserve09T: DESIGN-Use of Product Design-innovative use of design in a product
Brand
Title / Caption
Buckaroo Fit My Feet ESAF Small Finance Bank Dabba Savings Account Kansai Nerolac Paints Limited Nerolac Dukaan It Yourself (DIY your shop) The Times Of India Ink of Democracy Ultraviolette UV LyncMOBILE
10A: MOBILE-Mobile /Tablet Site
Brand
Title / Caption
Alembic Pharmaceuticals Ltd LullabAI Corona India The Corona Sunset View Reliance General Insurance Pink Star Rating10C: MOBILE-Mobile Technology
Brand
Title / Caption
CaratLane CaratLane Postcards DishTV Watcho THE STREAMING NEWSPAPER Gatsby The Invisible Interface Neeman’s Are Those Neeman’s Shoes Phone Hack NPCI THE SOUND OF INDIA’S PROGRESS redBus India Private Limited Route to 47 Samsung India One Print Ad, Six Films UltraTech Turning 1.9Bn UltraTech Logos Into 1.9Bn Experts10D: MOBILE-Mobile Games
Brand
Title / Caption
Tata Power EZ Charge The Easy Charge Game10F: MOBILE-Mobile video
Brand
Title / Caption
Adidas You Got This Amazon Prime Video Premi Video BGMI Seriously Fun COCA-COLA COCA-COLA HALFTIME KitKat India One Image, Many Interruptions Lahori Jeera Har Koi Peera Lahori Zeera Rapido Auto Rotary Club Bangalore PC MESSAGE SHELL THE PITSTOP Uber India Boomer in an Uber Uber India Ride like a Hyderabaddie vs Bengaluru Uber India Ride like a Hyderabaddie Wakefit Gaddagiri by Wakefit Wok Tok By Veeba Chinese, par apne style seTECHNOLOGY
11Ac III: TECHNOLOGY-Best E. Commerce Innovation – Retail-Single Brand
Brand
Title / Caption
Neeman’s Are Those Neeman’s Shoes Phone Hack11B: TECHNOLOGY-Best use of Technology for community management /building
Brand
Title / Caption
Amazon Prime Video Lauki hatao, Panchayat S3 date pao Asian Paints Milan Stambh : Divine Intersections Havells India Ltd. The Coolest Hot Ad Honda Motorcycle & Scooter India Pvt. Ltd Honda Dry Thru Jal Jeevan Mission Jal Jeevan Yatra: A Mahakumbh Story Reliance General Insurance Pink Star Rating11Ea: TECHNOLOGY-Best use of Augmented Reality for Brand Experience
Brand
Title / Caption
NPCI THE SOUND OF INDIA’S PROGRESS Samsung India One Print Ad, Six Films UltraTech Turning 1.9Bn UltraTech Logos Into 1.9Bn Experts11F: TECHNOLOGY-Best Creative use of Tech Innovation
Brand
Title / Caption
7Up 7Up x Spotify – SpiceIt Playlist Aditya Birla Sun Life Insurance Boodhe Hoke Kya Banoge Alembic Pharmaceuticals Ltd LullabAI Axis Bank Devanagari PIN Axis Bank Sanskrit Password CaratLane CaratLane Postcards Cathay Pacific Takeoff Takeover DishTV Watcho THE STREAMING NEWSPAPER Havells India Ltd. The Coolest Hot Ad Honda Motorcycle & Scooter India Pvt. Ltd Honda Dry Thru Jal Jeevan Mission Jal Jeevan Yatra: A Mahakumbh Story Lenovo India Brave New Art Season 3 MPIDC – Madhya Pradesh Industrial Development Corporation Madhya Pradesh Experience Centre NPCI THE SOUND OF INDIA’S PROGRESS Prime Video Mirzapur’s Success: GenAI, Storytelling & Drama! Reliance General Insurance Pink Star Rating Samsung India One Print Ad, Six Films Ultraviolette UV Lync11G: TECHNOLOGY-Best Use of Voice Service in a digital platform/using digital technology.
Brand
Title / Caption
P&G Shiksha Alexa Stands Up For Learning Gap Saffola Step up for your heart with AI-driven coaching Shankh Sound Studio The Sound Direction11H: TECHNOLOGY-Best use of influencer activity in a digital platform/using digital technology.
Brand
Title / Caption
redRail redRail Loot11I: TECHNOLOGY-Use of AI
Brand
Title / Caption
Aditya Birla Sun Life Insurance Boodhe Hoke Kya Banoge Alembic Pharmaceuticals Ltd LullabAI Burger King Coffee Fortunes Hindustan Times Hindustan Times – Truth Johnson’s Baby MyLullaby.Ai – whispers of love, powered by AI Lenovo India Brave New Art Season 3 Prayagraj Mela Authority Narad Muni Ai Chatbox Prime Video Mirzapur’s Success: GenAI, Storytelling & Drama! Reliance General Insurance Pink Star Rating Saffola Step up for your heart with AI-driven coaching UltraTech Turning 1.9Bn UltraTech Logos Into 1.9Bn ExpertsDIRECT
12A: DIRECT-Direct Response – PRESS
Brand
Title / Caption
DishTV Watcho THE STREAMING NEWSPAPER Muktaa Charitable Foundation The Suicide Note That Saved Lives. NPCI THE SOUND OF INDIA’S PROGRESS Robin Hood Army Pack One For Pintu The Times Of India Ink of Democracy12B: DIRECT-Direct Response – AV (TV Film/ YouTube Film/ Infomercial)
Brand
Title / Caption
Enormous Made You Look P&G Whisper Early Periods Robin Hood Army Pack One For Pintu Stayfree Talk to your Sons Uber India Uber One12C: DIRECT-Direct Response – Dimensional Mail (3DPieces)
Brand
Title / Caption
ESAF Small Finance Bank Dabba Savings Account Robin Hood Army Pack One For Pintu12D: DIRECT-Direct Response – Flat Mail (without bulky enclosures)
Brand
Title / Caption
Brihanmumbai Municipal Corporation Seven Layers Of Truth Henlo Pet Nutrition The Anatomy of Suffering MyMuse Designed To Find The Right Spot National Payments Corporation Of India Anti Scam Shala Robin Hood Army Pack One For Pintu12F: DIRECT-Direct Campaign using any two of the above.
Brand
Title / Caption
Central Railways Lucky Yatra Stayfree Talk to your Sons12G: DIRECT-Work done for Social Awareness or Charity Causes
Brand
Title / Caption
ACKO Tailor Test Axis Bank Devanagari PIN Brihanmumbai Municipal Corporation Seven Layers Of Truth Buckaroo Fit My Feet Child Rights and You (CRY) Girl Interrupted Henlo Pet Nutrition The Anatomy of Suffering Lay’s Farm Equal Maggi Kona Na Khona Navneet Education Limited Colour Blindness Detection Textbook Nuvoco Shree Ganesha Quaker Bowl of Growth Reliance General Insurance Pink Star Rating Robin Hood Army Pack One For Pintu Spotify India Spotify – Play Your Part, India The Times Of India Ink of Democracy12H: DIRECT-Direct response digital
Brand
Title / Caption
7Up 7Up x Spotify – SpiceIt Playlist Axis Bank Devanagari PIN Axis Bank Sanskrit Password CaratLane CaratLane Postcards Cathay Pacific Takeoff Takeover Central Railway Lucky Yatra Corona India The Corona Sunset View DishTV Watcho THE STREAMING NEWSPAPER Enormous Made You Look Myntra Vogueabulary Neeman’s Are Those Neeman’s Shoes Phone Hack NPCI THE SOUND OF INDIA’S PROGRESS Oreo History in the Baking P&G Whisper Period Science For MOMs redBus India Private Limited Route to 47 Reliance General Insurance Pink Star RatingBRAND ACTIVATION & PROMOTION
13A: BRAND ACTIVATION & PROMOTION-FMCG – Foods & Beverages
Brand
Title / Caption
7Up 7Up x Spotify – SpiceIt Playlist Amul Message on a Milk Pack Burger King Roast the Roast Henlo Pets nutrition The Anatomy of Suffering Maggi Kona Na Khona Oreo History in the Baking Oreo Eat Oreo like a Superstar Pepsi Anytime13B: BRAND ACTIVATION & PROMOTION-FMCG – Personal Care, Home Care, Healthcare & Others
Brand
Title / Caption
Asian Paints Milan Stambh : Divine Intersections Buckaroo Fit My Feet Kansai Nerolac Paints Limited Nerolac Dukaan It Yourself (DIY your shop) MyMuse Designed To Find The Right Spot Neeman’s Are Those Neeman’s Shoes Phone Hack P&G Whisper Period Science For MOMs UltraTech Turning 1.9Bn UltraTech Logos Into 1.9Bn Experts13C: BRAND ACTIVATION & PROMOTION-Consumer Durables – Household and Business Appliances
Brand
Title / Caption
Havells India Ltd. The Coolest Hot Act Nuvoco Shree Ganesha Honda Motorcycle & Scooter India Pvt. Ltd Honda Dry Thru Ultraviolette UV Lync13E: BRAND ACTIVATION & PROMOTION-Services
Brand
Title / Caption
Axis Bank Devanagari PIN Axis Bank Sanskrit Password CaratLane CaratLane Postcards Cathay Pacific Takeoff Takeover Central Railways Lucky Yatra Corona India The Corona Sunset View Enormous Made You Look ESAF Small Finance Bank Dabba Savings Account Google Android The Season That Wasn’t National Payments Corporation Of India Anti Scam Shala Uber India Uber One13F: BRAND ACTIVATION & PROMOTION-Retail
Brand
Title / Caption
Buckaroo Fit My Feet CaratLane CaratLane Postcards Flipkart Minutes Q Jumpers. IKEA Billy Billy Billboards McDonald’s West & South Cosplay Myntra Vogueabulary Neeman’s Are Those Neeman’s Shoes Phone Hack13G: BRAND ACTIVATION & PROMOTION-Corporate, Media, Entertainment & Others
Brand
Title / Caption
Axis Bank Devanagari PIN Axis Bank Sanskrit Password Lay’s Farm Equal Nuvoco Shree Ganesha P&G Whisper Period Science For MOMS The Coca-Cola Company Coke Studio Bharat-The Girl Who Played The Tutari The Telegraph Santanan Dehi Breaking The Bias 2024 The Times Of India Ink of Democracy13H: BRAND ACTIVATION & PROMOTION-Public Service
Brand
Title / Caption
ACKO Tailor Test Brihanmumbai Municipal Corporation Seven Layers Of Truth Samsung Solve for Tomorrow The Times Of India Ink of DemocracyPUBLIC RELATIONS
14Aa: PUBLIC RELATIONS-Sectors – Consumer Durables
Brand
Title / Caption
IKEA Billy Billy Billboards IKEA IKEA typing Mahindra Electric Origin SUVs Unlimit Love14Ab: PUBLIC RELATIONS-Sectors – Consumer Non-Durables
Brand
Title / Caption
7Up 7Up x Spotify – SpiceIt Playlist AZORTE High-Street Fashion Brand for Gen Z Kansai Nerolac Paints Limited Nerolac Dukaan It Yourself (DIY your shop) Oreo History in the Baking Pepsi Anytime14Ac: PUBLIC RELATIONS-Sectors – Other Consumer Products & Services
Brand
Title / Caption
Air India Safety Mudras Central Railway Lucky Yatra IKEA Billy Billy Billboards IKEA IKEA typing McDonald’s West & South Cosplay NAVBHARAT TIMES BARABARI KI BHASHA P&G Whisper Period Science For MOMS SBI Card Shahid’s Buzzing Itinerary The Times Of India Ink of Democracy Uber India Uber One14Ad: PUBLIC RELATIONS-Sectors – Financial PR
Brand
Title / Caption
Axis Bank Devanagari PIN Reliance General Insurance Pink Star Rating SBI Card Shahid’s Buzzing Itinerary14Ba: PUBLIC RELATIONS-PRACTICES & SPECIALITIES – Corporate PR
Brand
Title / Caption
anandabazar.com Let Hues Not Taint the News Central Railways Lucky Yatra Kansai Nerolac Paints Limited Nerolac Dukan it yourself Navneet Education Limited Colour Blindness Detection Textbook P&G Whisper Period Science For MOMs14Bb: PUBLIC RELATIONS-PRACTICES & SPECIALITIES – Public Affairs & Lobbying
Brand
Title / Caption
Central Railway Lucky Yatra14Bc: PUBLIC RELATIONS-PRACTICES & SPECIALITIES – Crisis Communications & Issue Management
Brand
Title / Caption
boAt Lifestyle Rock in India: Republic Day Campaign14Bd: PUBLIC RELATIONS-PRACTICES & SPECIALITIES – Internal Communications
Brand
Title / Caption
Adani Group Pehle Bijli Aayegi, Phir Pankha Aayega Zuno General Insurance #InsideZuno – Where Work Feels Like You14Be: PUBLIC RELATIONS-PRACTICES & SPECIALITIES – Corporate Social Responsibility
Brand
Title / Caption
Federal Bank Hormis Memorial Foundation and News18 Network Sanjeevani: United Against Cancer Honda Motorcycle & Scooter India Pvt. Ltd Honda Dry Thru Kansai Nerolac Paints Limited Nerolac Dukaan It Yourself (DIY your shop) Navneet Education Limited Colour Blindness Detection Textbook P&G Shiksha Stand Up For Learning Gap P&G Whisper Period Science For MOMs Reliance General Insurance Pink Star Rating Samsung India Solve For Tomorrow Tata Power Eco Crew – Youth Powering Planet Action The Coca-Cola Company Coke Studio Bharat-The Girl Who Played The Tutari The Times Of India Ink of Democracy14Bf: PUBLIC RELATIONS-PRACTICES & SPECIALITIES – Events & Experiential
Brand
Title / Caption
Federal Bank Hormis Memorial Foundation and News18 Network Sanjeevani: United Against Cancer Flipkart Minutes Q Jumpers. Godrej Enterprises Group Conscious Collective 2024 Kansai Nerolac Paints Limited Nerolac Dukaan It Yourself (DIY your shop) Lay’s Ways to Lay’s Manipal Hospitals Mission 3K – 3000 Hearts, One Beat Myntra Vogueabulary Netflix India & Bhansali Music Heeramandi: The Diamond Bazaar x Miss World 2024 Oreo History in the Baking14Ca: PUBLIC RELATIONS-DIGITAL PR – Use of Social Media in PR
Brand
Title / Caption
Central Railway Lucky Yatra Duolingo DuoLipa Durex Durex Women’s Day Campaign IKEA IKEA typing Pentonic The Great Indian Art Fair Pepsi Anytime redBus India Private Limited Sound of Nation Reliance General Insurance Pink Star Rating The Coca-Cola Company Coke Studio Bharat-The Girl Who Played The Tutari Uber India Uber One Vespa Vespa In The Music14Da: PUBLIC RELATIONS-CAMPAIGN – Integrated Campaign led by PR
Brand
Title / Caption
Central Railways Lucky Yatra Google Android The Season That Wasn’t Lay’s Ways to Lay’s Manipal Hospitals Free The Heart – 3D Mural Art Manipal Hospitals Mission 3K – 3000 Hearts, One Beat McDonald’s West & South Cosplay NAVBHARAT TIMES BARABARI KI BHASHABRANDED CONTENT & ENTERTAINMENT
15A: BRANDED CONTENT & ENTERTAINMENT-Best fictional program, series or film where a client has successfully created a drama, comedy or mini-series around a product or brand including TV, mini-series, web series, cinema, DVD releases and online/digital.
Brand
Title / Caption
Battlegrounds Mobile India DoomTroopers BGMI Seriously Fun Chitale Bandhu Chaha Bakarwadi aani Toh Google Android The Season That Wasn’t Lenovo India Brave New Art Season 3 redBus India Private Limited Dil Ki Patri15B: BRANDED CONTENT & ENTERTAINMENT-Best non-fiction program, series or film where a client has successfully created a reality, documentary or entertainment show around a product or brand including TV, mini-series, web series, cinema, DVD, and online/digital.
Brand
Title / Caption
ACC Limited #BharoseKeSaathi Durex The Durex Podcast Google India House of Gemini vivo Xplore the Xtreme15C: BRANDED CONTENT & ENTERTAINMENT-Best brand or product integration into a feature film, existing TV show and/or series including TV, mini-series, web series, cinema, DVD releases and online/digital.
Brand
Title / Caption
Aditya Birla Group Historic For KBC, Futuristic For India Google Android The Season That Wasn’t Samsung Galaxy S25 Ultra India’s favourite couple becomes a throuple Samsung India Launch with a Punch(ayat) COCA-COLA COCA-COLA HALFTIME Duolingo DuoLipa Havells India Ltd. The Coolest Hot Ad Kansai Nerolac Paints Limited Nerolac Dukaan It Yourself (DIY your shop) Mahindra Rise Mahindra’s Sab Cultures took India to the world Manipal Hospitals Mission 3K – 3000 Hearts, One Beat Nuvoco Shree Ganesha Oreo Eat Oreo like a Superstar TVS Motosoul15E: BRANDED CONTENT & ENTERTAINMENT-Best use of integration of user generated content
Brand
Title / Caption
Oreo Eat Oreo like a Superstar Pentonic The Great Indian Art Fair redBus India Private Limited Sound of Nation TVS Motor Company Spot Zyada Win Zyada15F: BRANDED CONTENT & ENTERTAINMENT-Best use or integration of music Including music in original branded content, brand integration into music distribution or promotion, the creation of a music-based program or platform.
Brand
Title / Caption
7Up 7Up x Spotify – SpiceIt Playlist Jaquar Singer P&G Whisper Period Song The Coca-Cola Company Coke Studio Bharat-The Girl Who Played The Tutari15G: BRANDED CONTENT & ENTERTAINMENT-Best use or integration of offline media such as print, out of home, etc
Brand
Title / Caption
Central Railway Lucky Yatra DishTV Watcho THE STREAMING NEWSPAPER Durex Dilluminati Campaign National Payments Corporation Of India Anti Scam Shala NPCI THE SOUND OF INDIA’S PROGRESS15H: BRANDED CONTENT & ENTERTAINMENT-Best integrated entertainment content campaign which uses more than 2 media
Brand
Title / Caption
7Up 7Up x Spotify – SpiceIt Playlist Central Railway Lucky Ratra Durex The Durex Podcast P&G Shiksha Stand Up For Learning GapHEALTH ABBY
16B: HEALTH ABBY-OTC Applications
Brand
Title / Caption
Moov Moov Aao Dard Mitayein Sebamed Skin Deep16C: HEALTH ABBY-OTC Products
Brand
Title / Caption
Buckaroo Fit My Feet Durex Durex Women’s Day Campaign Durex India Durex Lubes: Teaching India to get it wrong P&G Whisper Period Science For MOMs Stayfree Talk to your Sons16E: HEALTH ABBY-Health & Wellness Tech
Brand
Title / Caption
Alembic Pharmaceuticals Ltd LullabAI HDFC ERGO Habit Of Life Makers Hive Empower with KalArm MyMuse Designed To Find The Right Spot16F: HEALTH ABBY-Brand-Led Education & Awareness
Brand
Title / Caption
ACKO Tailor Test Alembic Pharmaceuticals Ltd LullabAI Buckaroo Fit My Feet Durex Rainbow Classrooms HDFC ERGO Habit Of Life Henlo Pet Nutrition The Anatomy of Suffering Isya Sunscreen Psychology Navneet Education Limited Colour Blindness Detection Textbook P&G Whisper Period Science For MOMs P&G Whisper Early Periods P.D Hinduja Hospital #UnmuteYourHeart Samsung India Newsroom is the news Sebamed Skin Deep Stayfree Talk to your Sons vivo India Creating Conversations That Count16G: HEALTH ABBY-Non-profit/Foundation-led Education & Awareness
Brand
Title / Caption
Brihanmumbai Municipal Corporation Seven Layers Of Truth Navneet Education Limited Colour Blindness Detection Textbook Parash Dnyan Shikshan Prasarak Mandal (PDSPM) Childhood belongs in classrooms, not on the street Robin Hood Army Pack One For Pintu Tata Trusts #GaanthPeDhyan Tata Trusts World No Tobacco Day- Chipak Chipak Film16H: HEALTH ABBY-Corporate Image & Communication
Brand
Title / Caption
Buckaroo Fit My Feet Isya Isya Playing Cards P&G Whisper Early Periods Quaker Bowl of Growth Stayfree Talk to your Sons16I: HEALTH ABBY-Health Services & Facilities
Brand
Title / Caption
Assana Colorectal and Gut Wellness Clinic The number one clinic for your number two problems P.D Hinduja Hospital #UnmuteYourHeartVIDEO CRAFT
17A: VIDEO CRAFT-Direction
Brand
Title / Caption
Bajaj Bajaj Pulsar – Chala Apni BGMI Seriously Fun Bridgestone Your Most Comfortable Seat on the Road Cadbury 5 Star 5 Star x Squid Games 2: Do Nothing Challenge Cadbury Perk Investigation Cadbury Silk A Penguin’s Quest Coca Cola Coke Half Time for Everyone ft. Yash Dorset Every door deserves a Dorset: Father & Son Dorset Every door deserves a Dorset: Dog Dream11 Aapki Team Mein Kaun- The Party Durex India Durex Lubes: Teaching India to get it wrong Finolex Finolex Smart Door Locks Finolex Finolex Fans Finolex Finolex LED Finolex Finolex Wires Flipkart Flipkart Minutes Flipkart Minutes Flipkart ‘Party’ Flipkart ‘Party’ Good Knight GoodKnight RnF ITC Savlon SAVLON – Date Jaquar Footsie Jaquar Singer Lahori Jeera Har Koi Peera Lahori Zeera LinkedIn Build your network on LinkedIn MAHINDRA Nanhi Kali – Lessons from a football Mivi Mivi – Silent Fox Party Star Cement Har Ghar Mein Star ft. Lovlina Borgohain Star Cement Har Ghar Mein Star ft. Riyan Parag SWIGGY SWIGGY – Bells SWIGGY SWIGGY – Heads Swiggy Karisma17B: VIDEO CRAFT-Editing
Brand
Title / Caption
Axis Bank Har Raah Dil Se Open / Jaisalmer BGMI Seriously Fun Cadbury Cadbury Bournville – Don’t rush it Coca Cola Coke Half Time for Everyone ft. Yash Durex India Durex Lubes: Teaching India to get it wrong Flipkart ‘Party’ Flipkart ‘Party’ JSW Sport JSW – Rukna Nahin Hai Motul Engine Oil Track to Road Star Cement Har Ghar Mein Star ft. Riyan Parag17C: VIDEO CRAFT-Animation
Brand
Title / Caption
ARTIFICIAL LABS MUKDEEE BGMI Live the Battlegrounds Cadbury Silk Cadbury Silk – A Penguin’s Quest HP GAS Gas Burner Mivi Mivi – Silent Fox Party Star Cement Har Ghar Mein Star ft. Lovlina Borgohain STAR India Pvt. Ltd. Star Sports – Pro Kabaddi Leauge – Sudeep Kiccha UltraTech Infinity Zoom17D: VIDEO CRAFT-Cinematography
Brand
Title / Caption
Adidas You Got This AIS Summer Cadbury Cadbury Bournville – Don’t rush it Coca Cola Half Time Coke Time Coca Cola Coke Half Time for Everyone ft. Yash Durex India Durex Lubes: Teaching India to get it wrong Eveready Eveready Siren Finolex Finolex Smart Door Locks Flipkart Minutes Jaquar Footsie Jaquar Singer JSW Sport JSW – Rukna Nahin Hai Kamiliant Bullet Train LinkedIn Build your network on LinkedIn Mahindra Mahindra Rise Mahindra Thar Roxx Thar Roxx – The Tease Mivi Mivi – Silent Fox Party Reliance Azorte Your Safe Space Star Cement Har Ghar Mein Star ft. Riyan Parag Star Cement Har Ghar Mein Star ft. Lovlina Borgohain Symphony ‘The Iyer family’ Symphony ‘The Iyer family’17E: VIDEO CRAFT-Music
Brand
Title / Caption
ACC Cement Bridge of Unity Cadbury Cadbury Bournville – Don’t rush it Cadbury Silk A Penguin’s Quest Campa Naye India Ka Apna Thanda Coca Cola Half Time Coke Time Coca Cola Coke Half Time for Everyone ft. Yash COCA-COLA COCA-COLA HALFTIME COCA-COLA COCA-COLA HALFTIME FOR EVERYONE Havells India Ltd. The Coolest Hot Ad Hindustan Times Hindustan Times – Truth Jaquar Singer Jaquar Singer Jaquar Footsie JSW Sport JSW – Rukna Nahin Hai KitKat India Break Par Sirf Break Lahori Jeera Har Koi Peera Lahori Zeera Limca Lime ‘n’ Lemoni – Limca Limca Lime n Lemoni Mahindra Mahindra Rise Samsung India World On Watch STAR CEMENT Power Flowers STAR CEMENT Rain Stoppers Swiggy Karisma Tanishq Jewellery Rivaah by Tanishq TATA AIG Health Insurance The Hug Zomato Zomato Weather Gods17F: VIDEO CRAFT-Special Effects
Brand
Title / Caption
Bajaj Bajaj Pulsar – Chala Apni BGMI Live the Battlegrounds Bridgestone Your Most Comfortable Seat on the Road Flipkart Minutes Hindustan Times Hindustan Times – Truth ITC Savlon SAVLON – Date Lets vibe A platform beyond the ordinary Limca Lime ‘n’ Lemoni – Limca Mivi Mivi – Silent Fox Party Star Cement Har Ghar Mein Star ft. Lovlina Borgohain SWIGGY SWIGGY – Heads Thums Up Thums Up – Dum Hai Toh Dikha17G: VIDEO CRAFT-Sound Design
Brand
Title / Caption
BGMI Live the Battlegrounds Flipkart ‘Party’ Flipkart ‘Party’ Hindustan Times Hindustan Times – Truth JSW Sport JSW – Rukna Nahin Hai KitKat India Break Par Sirf Break Mivi Mivi – Silent Fox Party Motul Engine Oil Track to Road Samsung India Power of Cheer STAR CEMENT Power Flowers STAR CEMENT Rain Stoppers SWIGGY SWIGGY – Bells17H: VIDEO CRAFT-Casting
Brand
Title / Caption
AirAsia The Great Indian Fufaji Appreciate Guru ho ja Shuru BGMI Seriously Fun Cadbury Cadbury Bournville – Don’t rush it Cadbury 5 Star 5 Star x Squid Games 2: Do Nothing Challenge Cadbury Perk Investigation Dorset Every door deserves a Dorset: Dog ITC Savlon SAVLON – Date Jaquar Footsie Jaquar Singer KitKat India Break Par Sirf Break MAHINDRA Nanhi Kali – Lessons from a football Pure Magic Choco Stars 12 Star Signs 12 ways to eat Choco Stars Super Splendor XTEC Thaat 69 Ke SWIGGY SWIGGY – Heads Swiggy Karisma Symphony Symphony ‘The Iyer family’ Uber India Ride like a Hyderabaddie YouTube ‘The Bald Witch’ YouTube ‘The Bald Witch’ Zomato Diwali 2025RED ABBY
18A: RED ABBY-Poverty, hunger, education
Brand
Title / Caption
ACKO Tailor Test Brihanmumbai Municipal Corporation Seven Layers Of Truth Child Rights and You (CRY) Girl Interrupted ESAF Small Finance Bank Dabba Savings Account HDFC ERGO HDFC ERGO Love All Henlo Pet Nutrition The Anatomy of Suffering Kansai Nerolac Paints Limited Nerolac Dukaan It Yourself (DIY your shop) Lay’s Farm Equal P&G Shiksha Stand Up For Learning Gap P&G Whisper Period Science For MOMs P&G Whisper Early Periods Quaker Bowl of Growth Recykal Mera Desh Meri Zimmedari Robin Hood Army Pack One For Pintu The Times Of India Ink of Democracy Times of India The Haunting18B: RED ABBY-Responsible consumption and Climate Action
Brand
Title / Caption
Honda Motorcycle & Scooter India Pvt. Ltd Honda Dry Thru JK Paper Thaaragai Aarathana Earth Day Lay’s Drops of Joy Lay’s Farm Equal Recykal Mera Desh Meri ZimmedariGREEN AWARD
19A: GREEN AWARD-Planet Conservation
Brand
Title / Caption
AQUAKRAFT Water Sustainability Score Britannia Nature Shapes Britannia Flex Forward – Boards of Change. OOH Industry’s 1st Green Initiative. From Canvas to Cause. From Ads to Action. Honda Motorcycle & Scooter India Pvt. Ltd Honda Dry Thru JK Paper Thaaragai Aarathana Earth Day Lay’s Drops of Joy Love Crummbs Takeaway Bird Feeder Maggi Kona Na Khona Navneet Education Limited Gyaan ke Ganesha – Turning Books Into Blessings NueGo Driving India to a Greener Future Recykal Mera Desh Meri Zimmedari Samsung Solve for Tomorrow Tata Power Eco Crew – Youth Powering Planet Action The Hindu The Last Pack Ultraviolette UV Lync19B: GREEN AWARD-Life on Land
Brand
Title / Caption
Lay’s Drops of Joy Lay’s Farm Equal Maggi Kona Na Khona NATIONAL GEOGRAPHIC CHANNEL ONE FOR CHANGE – GLOBAL WARMING NATIONAL GEOGRAPHIC CHANNEL ONE FOR CHANGE – PLASTIC POLLUTIONYOUNG MAVERICK ABBY
20A: YOUNG MAVERICK ABBY AWARD-Art
Brand
Title / Caption
Asian Paints The Shades of Bharat – Sadhu Buckaroo Fit My Feet Navneet Education Limited Colour Blindness Detection Textbook20B: YOUNG MAVERICK ABBY AWARD-Design
Brand
Title / Caption
Asian Paints The Shades of Bharat – Sadhu Buckaroo Fit My Feet Navneet Education Limited Colour Blindness Detection Textbook Shankh Sound Studio The Sound Direction Tata Power EZ Charge The Easy Drive Game The Times Of India Ink of Democracy20C: YOUNG MAVERICK ABBY AWARD-Digital
Brand
Title / Caption
Acko Women Driver Fails BGMI How BGMI Made a Scam Ad to Expose Scam Ads Britannia Baking Innovations, Winning Hearts DBS Bank DBS Sounds of Budget Dove Best Digital Strategy Dove Mothermonials Best Digital and Media Strategy UltraTech Cement From Static to Smart: Bringing 1.9Bn Logos to Life UltraTech Cement BanegaTohBadhegaIndia – Humanizing Infrastructure Vim Vim adds Rhythm in The Routine20D: YOUNG MAVERICK ABBY AWARD-Film
Brand
Title / Caption
Burger King Father’s Day, Father’s Way! Citroen India Citroen Father’s Day Film Citroën India Features Designed For Everyone’s Happiness IndusInd Bank New Beginnings Navneet Education Limited Colour Blindness Detection Textbook Reliance Azorte Your Safe Space Robin Hood Army Pack One For Pintu Royal Enfield (A Unit of Eicher Motors Ltd.) Machine Love Dil Ka Do Pahiya Tiger Balm Jars of Joy UPI Young Maverick Zupee Ludo Through the ages20E: YOUNG MAVERICK ABBY AWARD-Craft
Brand
Title / Caption
Buckaroo Fit My Feet Citroen India Citroen Father’s Day Film ESAF Small Finance Bank Dabba Savings Account Navneet Education Limited Colour Blindness Detection Textbook The Times Of India Ink of Democracy21: DIVERSITY EQUALITY & INCLUSION- DIVERSITY EQUALITY & INCLUSION
Brand
Title / Caption
Acko Women Driver Fails Alembic Pharmaceuticals Ltd LullabAI Buckaroo Fit My Feet CaratLane CaratLane Wear Your Wins – Social Experiment Chhanv Foundation – Sheroes Hangout Cafe Chhapaak – Acid Attack Survivor’s Version Child Rights and You (CRY) Girl Interrupted Durex Rainbow Classrooms Finolex Pipes and Fittings We All Can HDFC ERGO HDFC ERGO Love All IKEA The Closet IndusInd Bank New Beginnings Kansai Nerolac Paints Limited Nerolac Dukaan It Yourself (DIY your shop) Lay’s Farm Equal Lovingle Luxury Diaper Pants Badhai Ho Maa Hui Hai MAHINDRA Nanhi Kali – Lessons from a football MTV India Tucchh Vichhar NAVBHARAT TIMES BARABARI KI BHASHA Navneet Education Limited Colour Blindness Detection Textbook Nexon Paints SWEET-HATE, BITTER-SOFT, SCARY-SUGARY P&G Shiksha Stand Up For Learning Gap P&G Whisper Period Science For MOMs P&G Whisper Early Periods Pentonic #Herstory GANDHI Pentonic #Herstory NEHRU Pentonic #Herstory PATEL Reliance General Insurance Pink Star Rating Sabhyata Celebrating Motherhood Tanishq Jewellery Rivaah by Tansihq Tanishq Jewellery Her Choice The Telegraph Santanan Dehi Breaking The Bias 2024 The Telegraph #BreakTheStereotypes V-Guard Shuddhata Ki Shuruaat – Happy New Year 2025!BROADCASTER ABBY
22B: BROADCASTER ABBY-Best launch of a TV program using multi-media
Brand
Title / Caption
MTV India MTV Dark Scroll Sony SAB Bringing alive story of Hanuman in the skies22C: BROADCASTER ABBY-Best TV reality show promo
Brand
Title / Caption
MTV India MTV Splitsvilla X5 Promo Samsung India Newsroom is the news Zee Entertainment Enterprises Limited Zee Bangla Sa Re Ga Ma Pa Show Launch22D: BROADCASTER ABBY-Best TV fiction promo
Brand
Title / Caption
(Zee Bangla) Zee Entertainment Enterprises Limited Zee Bangla – Duggamoni O Baghmama Show Launch22F: BROADCASTER ABBY-Best TV kids program promo
Brand
Title / Caption
HUNGAMA CHHOTA START UP NICKELODEON STICK WITH NICK – HYPNOTISE PROMO NICKELODEON STICK WITH NICK – DENTIST PROMO22J: BROADCASTER ABBY-Best TV program for Cause related Marketing
Brand
Title / Caption
NATIONAL GEOGRAPHIC CHANNEL ONE FOR CHANGE – GLOBAL WARMING NATIONAL GEOGRAPHIC CHANNEL ONE FOR CHANGE – DROUGHT NATIONAL GEOGRAPHIC CHANNEL ONE FOR CHANGE – PLASTIC POLLUTION Samsung India Solve For Tomorrow22K: BROADCASTER ABBY-Best regional TV program promo (other than Hindi and English)
Brand
Title / Caption
(Zee Bangla) Zee Entertainment Enterprises Limited Tui Amaar Hero Launch promo with Superstar Deb22M: BROADCASTER ABBY-Best original music score for a TV Program
Brand
Title / Caption
(Zee Bangla) Zee Entertainment Enterprises Limited Original music score of Tui Amaar Hero fictionshow (Zee Bangla) Zee Entertainment Enterprises Limited Best Original musicscore of Chirodini Tumi Je Amar MTV India MTV Splitsvilla X5 Official music love anthemPUBLISHER ABBY
23A: PUBLISHER ABBY-Best marketing of a printed newspaper / edition
Brand
Title / Caption
Dainik Jagran Coming of Age Dainik Jagran India’s Civilizational Renaissance NAVBHARAT TIMES BARABARI KI BHASHA The Hindu Made of Chennai The Times Of India Thirukkural With The Times23C: PUBLISHER ABBY-Best promotion of a CSR / Cause related Marketing initiative in traditional or online space
Brand
Title / Caption
Anandabazar Patrika Limited School Football League (SFL) Dainik Jagran Coming of Age Dainik Jagran Caution (?) Potholes Ahead Dainik Jagran India’s Civilizational Renaissance Dove Dove Mothermonials Navneet Education Limited Colour Blindness Detection Textbook Robin Hood Army Pack One For Pintu Samsung India Solve For Tomorrow The Hindu See you at the polls The Telegraph Santanan Dehi Breaking The Bias 2024 The Telegraph TSP – Dokra The Telegraph Happy News Year The Times of India Personalised Newspapers – Power of Print23D: PUBLISHER ABBY-Best client-brand activation or display advertising innovation by a publisher
Brand
Title / Caption
Cadbury Dairy Milk Cadbury Gaane Mishti Utsabe Rasabanga Dainik Jagran Brick by Brick we build a Nation Flipkart Minutes Hydrochromic Ink Pullout Hindustan Times A Print Delivery for Flipkart Minutes Sunlight Sunlight Durga Puja Campaign Tata Coffee Front Page Roadblock with Coffee Fragrance The Hindu Intel ‘Grand Reveal’ powered by The Hindu The Times of India Dove Mothermonials Zomato Colour Hijack Jacket23E: PUBLISHER ABBY-Best use of Native or Branded Content for client brand-marketing by a publisher
Brand
Title / Caption
Dainik Jagran Brick by Brick we build a Nation The Hindu AMD The Hindu Group Your Sincerely, Doctor23F: PUBLISHER ABBY-Best Digital Publication Advertising & marketing by a publisher via Web/App/Social
Brand
Title / Caption
anandabazar.com Let Hues Not Taint the News HT One Audience Targeting for Business with Outcomes23G: PUBLISHER ABBY-Best launch marketing of a new title of newspaper / magazine / digital publication
Brand
Title / Caption
The Times of India TOI Health+