<?xml version="1.0" encoding="UTF-8" ?><rss version="2.0" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:atom="http://www.w3.org/2005/Atom" ><channel><atom:link href="https://manifest-media.in/rss_feed/?sectionId=2" rel="self" type="application/rss+xml" /><lastBuildDate>Thu, 05 Nov 2026 15:12:20 +0530</lastBuildDate><title>Marketing | Discover The Latest Marketing Campaigns, Tools, And Tactics Shaping The Industry</title><description>Explore the dynamic landscape of Indian marketing with expert analysis and insights from Manifest.</description><link>https://manifest-media.in/marketing</link><image>
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	    <title>Marketing | Discover The Latest Marketing Campaigns, Tools, And Tactics Shaping The Industry</title>
	    <link>https://manifest-media.in/marketing</link>
	 </image><item>
					   <guid>https://manifest-media.in/marketing/051126/71-of-gen-z-prefer-traditional-diwali-celebrations-finds-sanrio-surv.html</guid>
					   <title>71% of Gen Z prefer traditional Diwali celebrations, finds Sanrio survey</title>
					   <link>https://manifest-media.in/marketing/051126/71-of-gen-z-prefer-traditional-diwali-celebrations-finds-sanrio-surv.html</link>
					   <description><![CDATA[A study of 1,203 respondents across five Indian cities finds that young consumers are retaining festive traditions while placing greater value on personal gifting, inclusivity and shared experiences.]]></description><category>Marketing</category><pubDate>Thu, 05 Nov 2026 14:58:49 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/marketing/051126/gaurav-chugh-moves-on-from-sun-pharma.html</guid>
					   <title>Gaurav Chugh moves on from Sun Pharma</title>
					   <link>https://manifest-media.in/marketing/051126/gaurav-chugh-moves-on-from-sun-pharma.html</link>
					   <description><![CDATA[In a stint spanning over 11 years, he last held the role of global communications lead.]]></description><category>Marketing</category><pubDate>Thu, 05 Nov 2026 11:03:55 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/marketing/041126/shruti-haasan-becomes-the-new-face-of-the-singleton-social-and-nicobar.html</guid>
					   <title>Shruti Haasan becomes the new face of The Singleton Social and Nicobar</title>
					   <link>https://manifest-media.in/marketing/041126/shruti-haasan-becomes-the-new-face-of-the-singleton-social-and-nicobar.html</link>
					   <description><![CDATA[The association coincides with the launch of the brands' festive gifting collection and a campaign featuring Haasan in an ad film rolled out on Instagram.]]></description><category>Marketing</category><pubDate>Wed, 04 Nov 2026 13:36:40 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/marketing/031126/london-fog-watches-appoints-arjun-kapoor-as-brand-face-and-co-creative.html</guid>
					   <title>London Fog Watches appoints Arjun Kapoor as brand face and co-creative director</title>
					   <link>https://manifest-media.in/marketing/031126/london-fog-watches-appoints-arjun-kapoor-as-brand-face-and-co-creative.html</link>
					   <description><![CDATA[The long-term partnership will see Kapoor contribute to watch design and creative direction, including the development of a limited-edition collection.]]></description><category>Marketing</category><pubDate>Tue, 03 Nov 2026 11:14:14 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/marketing/031126/khushi-kapoor-joins-nailinit-as-co-founder-and-chief-creative-officer.html</guid>
					   <title>Khushi Kapoor joins nailinit as co-founder and chief creative officer</title>
					   <link>https://manifest-media.in/marketing/031126/khushi-kapoor-joins-nailinit-as-co-founder-and-chief-creative-officer.html</link>
					   <description><![CDATA[The actor has co-founded the Indian nail care brand with Shubham Singhal and Tanishq Ambegaokar, taking an active role in product development, vendor selection, campaigns and the creative direction.]]></description><category>Marketing</category><pubDate>Tue, 03 Nov 2026 21:35:23 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/marketing/031126/porter-elevates-mohit-rathi-to-cmo.html</guid>
					   <title>Porter elevates Mohit Rathi to CMO</title>
					   <link>https://manifest-media.in/marketing/031126/porter-elevates-mohit-rathi-to-cmo.html</link>
					   <description><![CDATA[Most recently, he was serving as VP - customer growth and engagement. ]]></description><category>Marketing</category><pubDate>Tue, 03 Nov 2026 13:19:14 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/marketing/031126/consumers-are-no-longer-buying-jewellery-as-an-investment-but-to-ado.html</guid>
					   <title>'Consumers are no longer buying jewellery as an investment, but to adorn themselves'</title>
					   <link>https://manifest-media.in/marketing/031126/consumers-are-no-longer-buying-jewellery-as-an-investment-but-to-ado.html</link>
					   <description><![CDATA[We caught up with Mia by Tanishq's Shyamala Ramanan, to know more about the brand's recent collection, evolving customer needs and more.]]></description><category>Marketing</category><pubDate>Tue, 03 Nov 2026 11:27:34 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/marketing/031126/sanjeev-jasani-launches-turboagents.html</guid>
					   <title>Sanjeev Jasani launches TurboAgents</title>
					   <link>https://manifest-media.in/marketing/031126/sanjeev-jasani-launches-turboagents.html</link>
					   <description><![CDATA[The AI platform aims to bring agency-style marketing capabilities to small businesses and is co-founded by Shubham Saurabh.]]></description><category>Marketing</category><pubDate>Tue, 03 Nov 2026 10:27:48 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/marketing/021126/starbucks-india-elevates-mitali-maheshwari.html</guid>
					   <title>Starbucks India elevates Mitali Maheshwari</title>
					   <link>https://manifest-media.in/marketing/021126/starbucks-india-elevates-mitali-maheshwari.html</link>
					   <description><![CDATA[She was previously serving as head - product and marketing.]]></description><category>Marketing</category><pubDate>Mon, 02 Nov 2026 11:05:37 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/marketing/021126/ipsos-elevates-lifeng-liu.html</guid>
					   <title>Ipsos elevates Lifeng Liu</title>
					   <link>https://manifest-media.in/marketing/021126/ipsos-elevates-lifeng-liu.html</link>
					   <description><![CDATA[Currently, Liu serves as the chairperson and CEO of Ipsos in Greater China.]]></description><category>Marketing</category><pubDate>Mon, 02 Nov 2026 10:52:41 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/marketing/301026/dognosis-appoints-ami-palan.html</guid>
					   <title>Dognosis appoints Ami Palan</title>
					   <link>https://manifest-media.in/marketing/301026/dognosis-appoints-ami-palan.html</link>
					   <description><![CDATA[She moves from Frido, where she was senior brand manager.]]></description><category>Marketing</category><pubDate>Fri, 30 Oct 2026 11:24:37 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/marketing/281026/opinion-silent-luxury-in-festive-advertising-why-premium-brands-are.html</guid>
					   <title>Opinion: Silent luxury in festive advertising - why premium brands are moving beyond the hard sell</title>
					   <link>https://manifest-media.in/marketing/281026/opinion-silent-luxury-in-festive-advertising-why-premium-brands-are.html</link>
					   <description><![CDATA[The author examines how premium brands can move beyond discount-led festive advertising by embracing understated storytelling.]]></description><category>Marketing</category><dc:creator>Sapna Sharma</dc:creator><pubDate>Wed, 28 Oct 2026 10:37:54 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/marketing/271026/the-luxury-marketing-paradox-why-premium-brands-must-learn-to-speak-l.html</guid>
					   <title>Opinion: The luxury marketing paradox - why premium brands must learn to speak less and say more</title>
					   <link>https://manifest-media.in/marketing/271026/the-luxury-marketing-paradox-why-premium-brands-must-learn-to-speak-l.html</link>
					   <description><![CDATA[The author makes a case for high-end real estate brands to trade loud promises for meaningful, consistent actions that build lasting trust.]]></description><category>Marketing</category><dc:creator>Rishi Raj</dc:creator><pubDate>Tue, 27 Oct 2026 11:08:13 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/marketing/261026/fossil-names-sawai-padmanabh-singh-global-ambassador-for-signature-col.html</guid>
					   <title>Fossil names Sawai Padmanabh Singh global ambassador for Signature collection</title>
					   <link>https://manifest-media.in/marketing/261026/fossil-names-sawai-padmanabh-singh-global-ambassador-for-signature-col.html</link>
					   <description><![CDATA[Singh features in a campaign for the collection, which was unveiled in Jaipur with two Swiss-made watch models available in eight variants.]]></description><category>Marketing</category><pubDate>Mon, 26 Oct 2026 14:30:46 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/marketing/261026/mcdonalds-fifa-partnership-reaches-full-time.html</guid>
					   <title>McDonald's-FIFA partnership reaches full-time</title>
					   <link>https://manifest-media.in/marketing/261026/mcdonalds-fifa-partnership-reaches-full-time.html</link>
					   <description><![CDATA[The 32-year partnership will not be renewed, after the 2026 tournament campaign didn't deliver 'expected results' in the USA.]]></description><category>Marketing</category><pubDate>Mon, 26 Oct 2026 11:26:04 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/marketing/221026/bkt-enters-partnership-with-pirelli-for-a-production-plant-in-india.html</guid>
					   <title>BKT enters partnership with Pirelli for a production plant in India</title>
					   <link>https://manifest-media.in/marketing/221026/bkt-enters-partnership-with-pirelli-for-a-production-plant-in-india.html</link>
					   <description><![CDATA[BKT will produce up to 8,00,000 Pirelli branded tyres by 2030.]]></description><category>Marketing</category><pubDate>Thu, 22 Oct 2026 13:00:32 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/marketing/221026/influences-power-to-persuade-is-becoming-increasingly-thin-omnicom.html</guid>
					   <title>Influencer's power to persuade is becoming 'increasingly thin': Omnicom report</title>
					   <link>https://manifest-media.in/marketing/221026/influences-power-to-persuade-is-becoming-increasingly-thin-omnicom.html</link>
					   <description><![CDATA[The report added that the virality that brands aimed for is now cause for suspicion.]]></description><category>Marketing</category><pubDate>Thu, 22 Oct 2026 09:39:47 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/marketing/211026/blenders-international-john-distilleries-launch-paul-john-luxury-blen.html</guid>
					   <title>Blenders International, John Distilleries launch Paul John Luxury Blended Water in India</title>
					   <link>https://manifest-media.in/marketing/211026/blenders-international-john-distilleries-launch-paul-john-luxury-blen.html</link>
					   <description><![CDATA[The non-alcoholic, zero-sugar product is designed as an accompaniment to artisanal beverages and premium pours, targeting premium mixer and hospitality markets.]]></description><category>Marketing</category><pubDate>Wed, 21 Oct 2026 14:52:19 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/marketing/211026/atish-bhatia-joins-ivs-group.html</guid>
					   <title>Atish Bhatia joins IVS Group</title>
					   <link>https://manifest-media.in/marketing/211026/atish-bhatia-joins-ivs-group.html</link>
					   <description><![CDATA[He moves from FiatPe, where he was chief marketing officer.]]></description><category>Marketing</category><pubDate>Wed, 21 Oct 2026 11:50:13 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/marketing/211026/indusind-general-insurance-appoints-sharad-mathur.html</guid>
					   <title>IndusInd General Insurance appoints Sharad Mathur</title>
					   <link>https://manifest-media.in/marketing/211026/indusind-general-insurance-appoints-sharad-mathur.html</link>
					   <description><![CDATA[He moves from Universal Sompo General Insurance, where he was managing director and CEO.]]></description><category>Marketing</category><pubDate>Wed, 21 Oct 2026 10:42:10 +0530</pubDate></item></channel></rss>