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09 May 2025 10:53 AM
The author urges the media to maintain credibility and avoid sensationalism while reporting on the situation between India and Pakistan.
09 May 2025 9:53 AM
Sohini Dasgupta continues our monthly Her Take column, in which women producers and directors share their thoughts about the industry.
08 May 2025 6:07 PM
Conceptualised by FCB Kinnect, the campaign consists of a film.
09 May 2025 11:06 AM
The #MakeMomsFeelSeen campaign is a nod to the silent struggles and identity shifts women experience post-childbirth.
08 May 2025 3:40 PM
The cohort further values relatable recommendations from micro-influencers versus mega-influencers, as per the ET Snapchat Gen Z Index.
Advertising
09 May 2025 10:56 AM
The founder of Kiss Films learns that clout is a currency some aren’t willing to share.
Campaigns
08 May 2025 7:06 PM
The campaign consists of an ad film and spotlights boAt's Enigma smartwatch.
Digital
08 May 2025 6:18 PM
He was publisher account director - India and South East Asia.
Marketing
08 May 2025 4:05 PM
The women's wear brand has signed Shraddha Kapoor as its brand ambassador.
Media
08 May 2025 1:40 PM
Aims to focus on brand placement and advertiser-funded programming (AFP) as a key business vertical.
PR
08 May 2025 11:18 AM
Moves from ABP Network, where he was senior executive editor, outreach and head – corporate communications.
08 May 2025 9:33 AM
Policybazaar's CMO on the need for unconventional marketing in a low-penetration category, embracing ‘hard truths' in campaigns, and more...
07 May 2025 5:17 PM
Conceptualised by FCB Kinnect, the campaign comprises an ad film.
07 May 2025 3:52 PM
Expected to consolidate its agency brands - EssenceMediacom, Mindshare, and Wavemaker into a single entity.
07 May 2025 3:30 PM
Conceptualised in-house, the campaign comprises two ad films.
06 May 2025 10:22 AM
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